The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
You have exceeded your allotted number of views.
For full access to our extensive awards archive
Members Login Here
For full access to our extensive awards archive
Members Login Here
Category
Collateral Design / Posters - Series
Annual ID
13094D
About the Work
?Marunouchi Sakura Festival 2012? was a HANAMI event held at the center of Tokyo. HANAMI is a Japan?s unique celebration of cherry blossoms. When spring comes, Japanese go out to see the blossoms and enjoy the faint change of their color.
To design such unique feeling and culture, we created a series of posters which caught the moment of looking up at the sky under the cherry trees. Pink blossoms create glamorous shades of colors, by overlapping in multiple layers, and blue sky spaces between pink.
The advertising successfully made people excited and heated up the event very much.
To design such unique feeling and culture, we created a series of posters which caught the moment of looking up at the sky under the cherry trees. Pink blossoms create glamorous shades of colors, by overlapping in multiple layers, and blue sky spaces between pink.
The advertising successfully made people excited and heated up the event very much.
2013 Awards
Total Points: 5
Merit
Credits
Art Director
Yoshihiro Yagi
Designer
Ai Ishimatsu
Eri Ohno
Photographer
Takaya Sakano
Writer
Haruko Tsutsui
Related Awards
