The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Design

Iconic Refreshment

Agency BBDO Proximity / Duesseldorf

Client Pepsi


Collateral Design / Outdoor - Series

Annual ID


2014 Awards

Total Points: 5




BBDO Proximity Duesseldorf GmbH / Duesseldorf

Production Company

The Artbox / Amsterdam


Jurg Neve

Creative Director

Christian Mommertz

Executive Creative Director

Christian Mommertz
Sebastian Hardieck

Chief Creative Officer

Wolfgang Schneider
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