The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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About the Work
Every day, people talk about the news, their favorite TV shows, and what's going on in their lives while they sit in our booths. We wanted to bring that open, inviting atmosphere to our Twitter account‚??which is the perfect place to discuss the world in real time, like a normal user and unlike a brand. Our fans love our bacon jokes, but they love that we get the pop culture atmosphere that they exist in too. And so do we.
2014 Awards
Total Points: 5
Merit
Credits
Agency
Erwin Penland Advertising / Greenville
Gotham / New York City
Group Creative Director
Stephen Childress
Rich Cutter
Director
Jeff Hoffman
Editor
Alan Hanson
Writer
John Macaluso
Content Strategist
Brittany Hunley
Kristin Adams
Creative Team
Lance Ford
Robbie Cobb
Shannon Ross
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