The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Interactive

Coder

Agency Google Creative Lab / New York

Client Google

Category

Other Digital Solutions

Annual ID

140462N

About the Work

The Maker movement is helping to bridge the gap between pure learning tools and professional engineering, getting kids interested in coding early. Raspberry Pi, a Linux computer made for education, is great at teaching how computers work and is popular in the Maker community. But what about making stuff for the web? The community is there, the hardware is there, the momentum is there. So let's help out and bring the web to the makers.

The Coder platform and projects are targeted at middle-schoolers - the ages where students lose interest in computer science. The platform is free and accessible to all, with inexpensive hardware that is easily deployed; particularly into typically under-served educational and youth development programs. Anyone can try, learn, and play with coding for the web, without the expense and intimidation that usually comes with learning code from scratch.

2014 Awards

Total Points: 5

Merit

Credits

Agency

Google Creative Lab / New York
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