The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Print & Outdoor


Agency Y&R São Paulo / São Paulo

Client Penguin Companhia das Letras


Outdoor / Billboards or Transit - Campaign

Annual ID


2015 Awards

Total Points: 5




Y&R Sao Paulo / Sao Paulo

Art Director

Leandro Camara

Chief Creative Officer

Rui Branquinho

Creative Director

Rui Branquinho
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