The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Film

Reverse Test

Agency McCann Worldgroup / Milano

Client Fondazione Exodus


Non-Profit - Television / Television (Any Length) - Single

Annual ID


2016 Awards

Total Points: 5




McCann Worldgroup / Milano

Production Company

Collateral Film / Milano

Chief Creative Officer

Alessandro Sabini


Davide Bedoni

Sound Designer

Giacomo Cella

Agency Producer

Michele Virgilio

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