The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Non-Profit - Cinema Advertising / Cinema Advertising
Annual ID
FI16232M
About the Work
DEVICES was created with the intention of triggering impactful reactions from those who see it. We deeply believe that the issues we face as a society can - and should be - combated with the same force that these issues posses. Only then can we generate awareness and create a connection with the viewer. Bullying is a major issue across the world, affecting primarily younger demographics. According to the World Health Organization (WHO),an average of 42% of boys and 37% of girls have been exposed to bullying. In the United States, data collected in one large study by stopbullying.gov shows that about 49% of children in grades 4–12 reported being bullied by other students at school at least once during the past month; whereas 30.8% reported bullying others during that time.
2016 Awards
Total Points: 5
Merit
Credits
Production Company
Shooters Films / San Antonio, TX
Creative Director
Abe Garcia
Daniel Milan
Dario Campos
Director
Sebastian Lopez
Producer
Mauricio Jemal
Gerard Lodico
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