The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Cross-Platform

No Metro

Agency Shackleton / Madrid

Client Sony Pictures Spain

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Category

Experiential / Guerilla

Annual ID

OS_CP17043M

About the Work

What if you decided to take the metro on an ordinary day and suddenly witnessed a paranormal phenomenon? This is what would happen to passengers taking Line 5 at the Alonso Martinez metro station in Madrid. A phenomenon that formed part of a hidden camera coup in the global launch of the return of Ghostbusters- one of the highest-grossing comedies of the 80s- which has become a viral success on social networks. The supernatural phenomenon in Madrid

2017 Awards

Total Points: 5

Merit

Credits

Agency

Shackleton / Madrid

Art Director

Pablo Sforza

Editor

Paco Carpio

Executive Creative Director

Juan Silva

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