The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Category
Branding / Logo
Annual ID
OS_DE17092M
About the Work
Carly Fleischmann, a 21-year-old woman with severe non-verbal autism has been on a lifelong mission to educate the world on the potential of people like herself – people who can flourish, if they are given the chance. So to show the world that people with autism are capable of amazing achievements, she decided to become the world’s first non-verbal talk show host. She named the show Speechless with Carly Fleischmann to reflect the viewer’s reaction - as much as her own condition. Episode 1 launched on Carly’s social channels during World Autism month. Her first guest was Hollywood mega-star Channing Tatum. In less than two weeks, with only $500 invested in online media, the video was viewed over 3.6 million times and picked up by major news publications all over the world. This earned Carly’s YouTube channel over 200,000 new subscribers.
2017 Awards
Total Points: 5
Merit
Credits
Agency
john st / Toronto
Group Creative Director
Niall Kelly
Mooren Bofill
Designer
Andrew Passas
Executive Creative Director
Stephen Jurisic
Angus Tucker
Agency Producer
Erin Feldman
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