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2017 One Show - Social Media

Episode Leak

Agency ALMA DDB. / Miami

Client Netflix - Narcos

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Category

Branded Social Post / Branded Social Post - Single

Annual ID

OS_SM17004B

About the Work

To tease Narcos S2, we decided to treat fans with an unexpected surprise. A couple of days before the launch date, we showed them a meta preview from the first episode of the new season on Facebook Live. They were so excited until they got to minute 11, when they found out that we had tricked them.

2017 Awards

Total Points: 10

Bronze Pencil

Credits

Agency

ALMA DDB. / Miami

Chief Creative Officer

Luis Miguel Messianu
Alvar Sunol

Chief Digital Officer

Michael Sotelo

Creative Director

Iu La Lueta

Editor

Rick Morales

Agency Producer

Jorge Espinosa

Creative Team

Beatriz Torres Marin
Luis Aguilera

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