The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Learn more about The One Show 2026

About

See the Jury

Jury Presidents

View Categories

Get Tickets

2018 One Show - Cross-Platform

Palau Pledge

Agency Host/Havas / Sydney

Client Palau Legacy Project
BACK TO RESULTS

You have exceeded your allotted number of views.

For full access to our extensive awards archive

Members Login Here

Annual ID

OS_CP18009B

About the Work

To curb ecological damage caused by booming tourist numbers, a bold, permanent new entry visa process was created for the Western Pacific island-country, Palau. All arriving visitors now receive a stamped environmental pledge in their passports, which they must sign before an immigration officer. This mandatory agreement, dedicated to Palau’s children, is a promise to act in an environmentally responsibly way. Signage, fines, an inflight film on all inbound flights, a passport brochure, a website, a business accreditation program, education for locals, social influencer activity, and collateral ensure tourists and locals are educated and empowered. Launched at the UN, the Palau Pledge is a commitment to protecting Palau and a pioneering innovation for good: Palau is the first country to incorporate environmental practices into its immigration laws.