The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Design

Google Pixel Wallpapers

Agency B-Reel / Los Angeles

Client Google

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Category

Innovation in Design / Digital

Annual ID

OS_DE18215M

About the Work

To help Google launch the second iteration of the Pixel phone, we crafted a second series of live wallpapers to complement the experience. Our wallpapers establish the Pixel 2 as a frontrunner in both technical prowess and design. Each wallpaper is designed to be contextually relevant to the user, from geography to current battery life. Google’s geo-imagery is a differentiating and powerful staple of the brand, thus we began our three designs which are featured on every Pixel phone. We created 27 live wallpapers using real-time data. Enhance Earth - uses real-time weather data to show lightning storms and clouds as they roll across the globe Windy - Shows live wind patterns based on your location in six colors Diorama Real satellite imagery – Live imagery of locations across the globe Imprint - Moves with the orientation of your phone throughout the day Gooey - Responds to touch like water

2018 Awards

Total Points: 2

Merit

Credits

Agency

B-Reel / Los Angeles

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