The One Show
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Category
Craft - Use of Music / Original Music - Single or Campaign
Annual ID
OS_MI180137M
About the Work
In a world of texting and emails, handwriting has largely become a thing of the past. In a 2013 Docmail study of 2,000 adults, it was found that 1/3 of them haven’t handwritten anything in 6 months. So, stationery store, Take Note, naturally wanted to reverse this trend. They wanted to show that in an age of digital everything, a handwritten note stands out. They wanted to remind people that handwritten note or letter means a so much more to those who receive them. So, we created a simple love story using the power of notes.
2018 Awards
Total Points: 2
Merit
Credits
Agency
BBDO / Toronto
Production Company
Skin & Bones / Toronto
Saints Editorial / Toronto
Alter Ego / Toronto
Imprint Music / Toronto
Art Director
Joel Pylypiw
Chief Creative Officer
Denise Rossetto
Todd Mackie
Creative Director
Chris Booth
Joel Pylypiw
Director
Chris Booth
Joel Pylypiw
Editor
Brian Williams
David Whiteson
Producer
Chelsea Strachan
Writer
Chris Booth
Agency Producer
Beatrice Bodogh
Cinematographer
Kris Belchevski
Music / Sound
Fraser MacDougall
Tim White
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