The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
-
Year
2026
- 2026
Discipline
-
Discipline
Direct Marketing
- All
- Creative Use of AI
- Creative Use of Technology
- Design in Advertising
- Direct Marketing
- Health & Wellness
- Out of Home
Award
-
Award
Bronze Pencil
- All
- Bronze Pencil
- Merit
Year
-
Year
2026
- 2026
#
One Show
Client Rankings
1001 Optometry
Client
Title
Category
Award
Points
The Hidden Eye Test
Agency: VML / Sydney + 1001 Optometry / Sydney + Wavemaker / Sydney + Burson / Sydney
Client: 1001 Optometry
Category: Out of Home / Billboards & Transit
Points: 9.00
The Hidden Eye Test
Agency: VML / Sydney + 1001 Optometry / Sydney + Wavemaker / Sydney + Burson / Sydney
Client: 1001 Optometry
Category: Craft / Art Direction
Points: 9.00