The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
KFC
Client
Title
Category
Award
Points
World's Smallest KFC
Agency: Wieden+Kennedy / Portland
Client: KFC
Category: Experiential / Live Events
Points: 2.0
Zinger Launch
Agency: Wieden+Kennedy / Portland
Client: KFC
Category: Experiential / Live Events
Points: 2.0
The Original Colonel's Original Recipe (Today's Teens)
Agency: Wieden+Kennedy / Portland + Smith + Jones Films / Los Angeles + Joint Editorial / Portland + Method Studios / Los Angeles
Client: KFC
Category: Television / Short Form - Single
Points: 2.0
Zinger Announcement
Agency: Wieden+Kennedy / Portland + Biscuit Filmworks / Los Angeles + Joint Editorial / Portland
Client: KFC
Category: Online Films & Video / Long Form - Single
Points: 2.0
KFC Suppertime Stories
Agency: Ogilvy / Johannesburg
Client: KFC
Category: Use of Technology / Physical Product & Mobile Integration
Points: 2.0
Virtual Reality- The Hard Way
Agency: Wieden+Kennedy / Portland
Client: KFC
Category: Internal Communications
Points: 2.0
Virgin Mojito - Drink Anywhere
Agency: Ogilvy / Johannesburg
Client: KFC
Category: Broadcast / Any Length - Campaign
Points: 2.0
Virgin Mojito - Drink Anywhere
Agency: Ogilvy / Johannesburg
Client: KFC
Category: Craft / Writing - Campaign
Points: 2.0
11 Herbs & Spices
Agency: Wieden+Kennedy / Portland
Client: KFC
Category: Branded Social Post / Real-Time Response
Points: 2.0
Client:
KFC
Title:
World's Smallest KFC
Category:
Experiential / Live Events
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
KFC
Title:
Zinger Launch
Category:
Experiential / Live Events
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
KFC
Title:
KFC Brand
Category:
Integrated Branding
Award:
2018 Cross-Platform Merit Award
Points:
2.0
Client:
KFC
Title:
The Original Colonel's Original Recipe (Today's Teens)
Category:
Television / Short Form - Single
Award:
2018 Film Merit Award
Points:
2.0
Client:
KFC
Title:
Zinger Announcement
Category:
Online Films & Video / Long Form - Single
Award:
2018 Film Merit Award
Points:
2.0
Client:
KFC
Title:
H.A.R.L.A.N.D.
Category:
Physical Product
Award:
2018 Intellectual Property Merit Award
Points:
2.0
Client:
KFC
Title:
KFC Suppertime Stories
Category:
Applications
Award:
2018 Mobile Merit Award
Points:
2.0
Client:
KFC
Title:
KFC Suppertime Stories
Category:
Use of Technology / Physical Product & Mobile Integration
Award:
2018 Mobile Merit Award
Points:
2.0
Client:
KFC
Title:
Virtual Reality- The Hard Way
Category:
Internal Communications
Award:
2018 Public Relations Merit Award
Points:
2.0
Client:
KFC
Title:
Virgin Mojito - Drink Anywhere
Category:
Broadcast / Any Length - Campaign
Award:
2018 Radio Merit Award
Points:
2.0
Client:
KFC
Title:
Virgin Mojito - Drink Anywhere
Category:
Craft / Writing - Campaign
Award:
2018 Radio Merit Award
Points:
2.0