The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
adidas
Client
Title
Category
Award
Points
Impossible is nothing
Agency: netthink / Madrid
Client: adidas
Category: Banners - Dynamic / Single
Points: 25.0
adidas ¨C THE ROOK ¨C Campaign
Agency: Ogilvy Shnghai / Shanghai
Client: adidas
Category: Integrated Branding Campaign / Interactive Only
Points: 10.0
San Marino
Agency: Chelsea Pictures / Hollywood
Client: Adidas
Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Points: 5.0
adidas - THE ROOK - Campaign
Agency: Ogilvy Shnghai / Shanghai
Client: adidas
Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Points: 5.0
adidas Olympic Launch
Agency: TBWA\China / Shanghai
Client: adidas
Category: Consumer Newspaper / Full Page or Spread - Campaign
Points: 5.0
adidas ¨C THE ROOK ¨C Campaign
Agency: Ogilvy Shnghai / Shanghai
Client: adidas
Category: Brand Gaming / Online
Points: 5.0
Client:
adidas
Title:
Impossible is nothing
Category:
Banners - Dynamic / Single
Award:
2008 Interactive Gold Pencil
Points:
25.0
Client:
adidas
Title:
adidas ¨C THE ROOK ¨C Campaign
Category:
Integrated Branding Campaign / Interactive Only
Award:
2008 Interactive Bronze Pencil
Points:
10.0
Client:
Adidas
Title:
San Marino
Category:
Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Award:
2008 Branded Entertainment Merit Award
Points:
5.0
Client:
adidas
Title:
adidas - THE ROOK - Campaign
Category:
Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Award:
2008 Branded Entertainment Merit Award
Points:
5.0
Client:
adidas
Title:
adidas Olympic Launch
Category:
Consumer Newspaper / Full Page or Spread - Campaign
Award:
2008 Advertising Merit Award
Points:
5.0