The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Country Rankings
Netherlands
Client
Title
Category
Award
Points
The MINI Christmas Box
Agency: UbachsWisbrun/JWT / Amsterdam
Client: MINI
Category: Out Of Home/Outdoor / Single
Points: 25.0
Need for Speed SHIFT Banner Tournament
Agency: NRG3 / Amsterdam
Client: Electronic Arts
Category: Interactive Advertising / Banners - Dynamic - Campaign
Points: 25.0
Resist Simple
Agency: Wieden + Kennedy / Amsterdam
Client: Tanqueray
Category: Broadcast Design / Campaign
Points: 10.0
USB Outdoor
Agency: GARWICH BBDO / Peru
Client: Kingston Technology Company
Category: Out Of Home/Outdoor / Single
Points: 5.0
Zarb
Agency: THEY / Amsterdam
Client: Zarb Champagne
Category: Package Design / Campaign
Points: 5.0
Every Team Needs 'The Ultimate Search '
Agency: 180 Amsterdam / Amsterdam
Client: adidas International
Category: Collateral Design / Posters, P.O.P and in-Store - Single
Points: 5.0
Hidden Tiger
Agency: Amsterdam Worldwide / Amsterdam
Client: Onitsuka Tiger
Category: Collateral Design / Posters, P.O.P and in-Store - Single
Points: 5.0
Create a beautiful image
Agency: Ando bv / THE HAGUE
Client: Ando bv
Category: Collateral Design / Promotion (Agencies creating work for individuals)
Points: 5.0
The Unity Font
Agency: 180 Amsterdam / Amsterdam
Client: adidas International
Category: Typography in Design / Single
Points: 5.0
Stanislav
Agency: KONG / Amsterdam
Client: Ministry of Justice
Category: Websites & Microsites / Public Service/ Non-Profit
Points: 5.0
Public Polo
Agency: ACHTUNG! / amsterdam
Client: Volkswagen
Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 5.0
ASICS Sportstyle Left Right Blogger Outreach
Agency: Amsterdam Worldwide / Amsterdam
Client: ASICS
Category: Interactive Advertising / Other Interactive Media - Single
Points: 5.0
Volvo S60: The Blind Preview
Agency: Euro RSCG 4D Amsterdam / Amstelveen
Client: Volvo Car Corporation
Category: Online Films And Video / Long Form - Single
Points: 5.0
Zodiac Race
Agency: Amsterdam Worldwide / Amsterdam
Client: Onitsuka Tiger
Category: Craft / Animation / Motion Graphics
Points: 5.0
Let It Shine Vimeo Takeover
Agency: Wieden + Kennedy / Amsterdam
Client: Honda
Category: Craft / Animation / Motion Graphics
Points: 5.0
Made to move
Agency: Tribal DDB / Amstelveen
Client: Philips
Category: Craft / Sound Design
Points: 5.0
Client:
MINI
Title:
The MINI Christmas Box
Category:
Out Of Home/Outdoor / Single
Award:
2010 Advertising Gold Pencil
Points:
25.0
Client:
Electronic Arts
Title:
Need for Speed SHIFT Banner Tournament
Category:
Interactive Advertising / Banners - Dynamic - Campaign
Award:
2010 Interactive Gold Pencil
Points:
25.0
Client:
Tanqueray
Title:
Resist Simple
Category:
Broadcast Design / Campaign
Award:
2010 Design Bronze Pencil
Points:
10.0
Client:
Kingston Technology Company
Title:
USB Outdoor
Category:
Out Of Home/Outdoor / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Zarb Champagne
Title:
Zarb
Category:
Package Design / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
adidas International
Title:
Every Team Needs 'The Ultimate Search '
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Onitsuka Tiger
Title:
Hidden Tiger
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Ando bv
Title:
Create a beautiful image
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Award:
2010 Design Merit Award
Points:
5.0
Client:
adidas International
Title:
The Unity Font
Category:
Typography in Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Ministry of Justice
Title:
Stanislav
Category:
Websites & Microsites / Public Service/ Non-Profit
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Public Polo
Category:
Integrated Branding / Integrated Branding Campaign - 360
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
ASICS
Title:
ASICS Sportstyle Left Right Blogger Outreach
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Volvo Car Corporation
Title:
Volvo S60: The Blind Preview
Category:
Online Films And Video / Long Form - Single
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Onitsuka Tiger
Title:
Zodiac Race
Category:
Craft / Animation / Motion Graphics
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Honda
Title:
Let It Shine Vimeo Takeover
Category:
Craft / Animation / Motion Graphics
Award:
2010 Interactive Merit Award
Points:
5.0