The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
spain
Client
Title
Category
Award
Points
December 21st
Agency: Leo Burnett / Madrid + RCR / Madrid
Client: Loterias y Apuestas del Estado
Category: Cinema Advertising
Points: 15.0
Shared Skin Initiative
Agency: Shackleton / Barcelona
Client: Almirall
Category: Internal Communications
Points: 15.0
EITB - Embarazados
Agency: The Cyranos // McCann / Barcelona + Primo / Madrid + Idea Sonora / Barcelona
Client: EITB - Euskal Irrati Telebista: Sin Ir Más Lejos
Category: Under 100K Budget
Points: 10.0
Orgasm for all
Agency: Shackleton / Barcelona
Client: Durex
Category: Branded Social Post / Branded Social Campaign
Points: 10.0
BLIND CAP
Agency: CHEIL WORLDWIDE / SPAIN
Client: SAMSUNG
Category: Use of Technology / Physical Product & Mobile Integration
Points: 5.0
The doll that chose to drive
Agency: Proximity / Barcelona + Post23 / Barcelona
Client: Audi Spain
Category: Craft / Art Direction - Single or Campaign
Points: 5.0
The doll that chose to drive
Agency: Proximity / Barcelona + Post23 / Barcelona
Client: Audi Spain
Category: Digital / Social Media & Viral Marketing
Points: 5.0
December 21st
Agency: Leo Burnett / Madrid + RCR / Madrid
Client: Loterias y Apuestas del Estado
Category: Digital / Social Media & Viral Marketing
Points: 5.0
The doll that chose to drive
Agency: Proximity / Barcelona + Post23 / Barcelona
Client: Audi Spain
Category: Craft - Animation / Animation - Single
Points: 5.0
December 21st
Agency: Leo Burnett / Madrid + RCR / Madrid
Client: Loterias y Apuestas del Estado
Category: Craft - Direction / Direction - Single
Points: 5.0
OOOHLYMPICS
Agency: Officer & Gentleman / Madrid
Client: Pornhub
Category: Real-Time Response / Activity / Proactive Communications
Points: 5.0
PARK AT THE FRONT DOOR
Agency: CONTRAPUNTO BBDO / SPAIN
Client: MERCEDES-BENZ ESPAÑA, S.A.
Category: Publishing / Newspaper - Campaign
Points: 5.0
Orgasm Sound Library
Agency: Proximity / Madrid
Client: BIJOUX INDISCRETS
Category: Craft / Music / Sound
Points: 5.0
EITB - Perrito
Agency: The Cyranos // McCann / Barcelona + Primo / Madrid + Idea Sonora / Barcelona
Client: EITB - Euskal Irrati Telebista: Sin Ir Más Lejos
Category: Under 100K Budget
Points: 5.0
December 21st
Agency: Leo Burnett / Madrid + RCR / Madrid
Client: Loterias y Apuestas del Estado
Category: Online Films & Video / Long Form - Single
Points: 5.0
December 21st
Agency: Leo Burnett / Madrid + RCR / Madrid
Client: Loterias y Apuestas del Estado
Category: Television / Long Form - Single
Points: 5.0
The doll that chose to drive
Agency: Proximity / Barcelona + Post23 / Barcelona
Client: Audi Spain
Category: Craft / Animation - Campaign
Points: 5.0
December 21st
Agency: Leo Burnett / Madrid + RCR / Madrid
Client: Loterias y Apuestas del Estado
Category: Integrated Branding
Points: 5.0
No Metro
Agency: Shackleton / Madrid
Client: Sony Pictures Spain
Category: Experiential / Guerilla
Points: 5.0
Client:
Loterias y Apuestas del Estado
Title:
December 21st
Category:
Cinema Advertising
Award:
2017 Film Silver Pencil
Points:
15.0
Client:
Almirall
Title:
Shared Skin Initiative
Category:
Internal Communications
Award:
2017 Public Relations Silver Pencil
Points:
15.0
Client:
EITB - Euskal Irrati Telebista: Sin Ir Más Lejos
Title:
EITB - Embarazados
Category:
Under 100K Budget
Award:
2017 Film Bronze Pencil
Points:
10.0
Client:
Durex
Title:
Orgasm for all
Category:
Branded Social Post / Branded Social Campaign
Award:
2017 Social Media Bronze Pencil
Points:
10.0
Client:
SAMSUNG
Title:
BLIND CAP
Category:
Use of Technology / Physical Product & Mobile Integration
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Audi Spain
Title:
The doll that chose to drive
Category:
Craft / Art Direction - Single or Campaign
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Audi Spain
Title:
The doll that chose to drive
Category:
Digital / Social Media & Viral Marketing
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Loterias y Apuestas del Estado
Title:
December 21st
Category:
Digital / Social Media & Viral Marketing
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Audi Spain
Title:
The doll that chose to drive
Category:
Craft - Animation / Animation - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Loterias y Apuestas del Estado
Title:
December 21st
Category:
Craft - Direction / Direction - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Pornhub
Title:
OOOHLYMPICS
Category:
Real-Time Response / Activity / Proactive Communications
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
MERCEDES-BENZ ESPAÑA, S.A.
Title:
PARK AT THE FRONT DOOR
Category:
Publishing / Newspaper - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
BIJOUX INDISCRETS
Title:
Orgasm Sound Library
Category:
Craft / Music / Sound
Award:
2017 Interactive Merit Award
Points:
5.0
Client:
EITB - Euskal Irrati Telebista: Sin Ir Más Lejos
Title:
EITB - Perrito
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
Loterias y Apuestas del Estado
Title:
December 21st
Category:
Online Films & Video / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Loterias y Apuestas del Estado
Title:
December 21st
Category:
Television / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Audi Spain
Title:
The doll that chose to drive
Category:
Craft / Animation - Campaign
Award:
2017 Cross-Platform Merit Award
Points:
5.0
Client:
Loterias y Apuestas del Estado
Title:
December 21st
Category:
Integrated Branding
Award:
2017 Cross-Platform Merit Award
Points:
5.0