The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Till Diestel
Client
Title
Category
Award
Points
Every story starts with a Yes
Agency: SERVICEPLAN GERMANY / Munich
Client: Lufthansa
Category: Direction / Single
Points: 45.0
Every story starts with a Yes
Agency: SERVICEPLAN GERMANY / Munich
Client: Lufthansa
Category: Writing / Single
Points: 21.0
Every story starts with a Yes
Agency: SERVICEPLAN GERMANY / Munich
Client: Lufthansa
Category: Editing / Single
Points: 21.0
Every story starts with a Yes
Agency: SERVICEPLAN GERMANY / Munich
Client: Lufthansa
Category: Cinematography / Single
Points: 21.0
can do decoded
Agency: SERVICEPLAN GERMANY / Munich
Client: Telefónica Germany / o2 Deutschland
Category: Promotional / Booklets, Books & Brochures
Points: 9.0
Every story starts with a Yes
Agency: SERVICEPLAN GERMANY / Munich
Client: Lufthansa
Category: Cinema Advertising
Points: 3.0
can do decoded
Agency: SERVICEPLAN GERMANY / Munich
Client: Telefónica Germany / o2 Deutschland
Category: Books / Booklets / Brochures
Points: 3.0
The Kids
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY
Category: Music Adaptation / Song
Points: 3.0
Every story starts with a Yes
Agency: SERVICEPLAN GERMANY / Munich
Client: Lufthansa
Category: Sound Design
Points: 3.0
Client:
Lufthansa
Title:
Every story starts with a Yes
Category:
Direction / Single
Award:
2024 Moving Image Craft & Production Gold Pencil
Points:
45.0
Client:
Lufthansa
Title:
Every story starts with a Yes
Category:
Writing / Single
Award:
2024 Moving Image Craft & Production Silver Pencil
Points:
21.0
Client:
Lufthansa
Title:
Every story starts with a Yes
Category:
Editing / Single
Award:
2024 Moving Image Craft & Production Silver Pencil
Points:
21.0
Client:
Lufthansa
Title:
Every story starts with a Yes
Category:
Cinematography / Single
Award:
2024 Moving Image Craft & Production Silver Pencil
Points:
21.0
Client:
Telefónica Germany / o2 Deutschland
Title:
can do decoded
Category:
Promotional / Booklets, Books & Brochures
Award:
2024 Design Bronze Pencil
Points:
9.0
Client:
Lufthansa
Title:
Every story starts with a Yes
Category:
Cinema Advertising
Award:
2024 Film & Video Merit Award
Points:
3.0
Client:
Telefónica Germany / o2 Deutschland
Title:
can do decoded
Category:
Books / Booklets / Brochures
Award:
2024 Print & Promotional Merit Award
Points:
3.0
Client:
PENNY
Title:
The Kids
Category:
Music Adaptation / Song
Award:
2024 Music & Sound Craft Merit Award
Points:
3.0