The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Steffen Gentis
Client
Title
Category
Award
Points
EBALL
Agency: BBDO Proximity Berlin / Duesseldorf
Client: Daimler AG
Category: Out Of Home / Digital / Electronic - Single or Campaign
Points: 25.0
EBALL
Agency: BBDO Proximity Berlin / Duesseldorf
Client: Daimler AG
Category: Innovation in Advertising / Single or Campaign
Points: 25.0
Going Home
Agency: BBDO Proximity Berlin / Duesseldorf
Client: Daimler AG MBVD/VPS
Category: Consumer Television / Over 60 second - Single
Points: 5.0
Going Home
Agency: BBDO Proximity Berlin / Duesseldorf
Client: Daimler AG MBVD/VPS
Category: Cinema Advertising / Short Form - Under :90 - Single
Points: 5.0
Carbon Film Quote
Agency: BBDO Proximity Duesseldorf / Duesseldorf
Client: BBDO Germany GmbH
Category: Sustainability in Design / Single or Campaign
Points: 5.0
EBALL
Agency: BBDO Proximity Berlin / Duesseldorf
Client: Daimler AG
Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Post-it War for Charity
Agency: BBDO Proximity Hamburg / Duesseldorf
Client: Ankerland e. V.
Category: Events and Installations
Points: 5.0
Client:
Daimler AG
Title:
EBALL
Category:
Out Of Home / Digital / Electronic - Single or Campaign
Award:
2012 Advertising Gold Pencil
Points:
25.0
Client:
Daimler AG
Title:
EBALL
Category:
Innovation in Advertising / Single or Campaign
Award:
2012 Advertising Gold Pencil
Points:
25.0
Client:
Daimler AG MBVD/VPS
Title:
Going Home
Category:
Consumer Television / Over 60 second - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Daimler AG MBVD/VPS
Title:
Going Home
Category:
Cinema Advertising / Short Form - Under :90 - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
BBDO Germany GmbH
Title:
Carbon Film Quote
Category:
Sustainability in Design / Single or Campaign
Award:
2012 Design Merit Award
Points:
5.0
Client:
Daimler AG
Title:
EBALL
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2012 Interactive Merit Award
Points:
5.0