The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
Cheil
Client
Title
Category
Award
Points
HEAT TECH WINDOW
Agency: Cheil Worldwide / Seoul + Junpasang Production / Seoul + Bounce Creative / Seoul
Client: UNIQLO
Category: Promotional / Collateral / Promotional Items - Single or Campaign
Points: 15.0
#MYNEOLABEL
Agency: iris / London
Client: adidas neo
Category: Online Advertising / Interactive Video
Points: 15.0
Wifi Whisperer
Agency: McKinney / Durham/NYC + Enkle Design / Apex, NC
Client: Moogfest
Category: Craft / Dynamic Data Visualization
Points: 10.0
#BeTheirEyes
Agency: Cheil / Hong Kong
Client: Samsung
Category: Immersive / Environmental / Outdoor Spaces
Points: 10.0
#BeTheirEyes
Agency: Cheil / Hong Kong
Client: Samsung
Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 10.0
#BeFearless
Agency: Cheil Worldwide / Seoul + Cheil Germany / Frankfurt + Cheil MEA / Dubai + Cheil Russia / Moscow
Client: Samsung Electronics
Category: Use of Technology / Physical Product & Mobile Integration
Points: 10.0
Flush HB2
Agency: McKinney / Durham + Public Address System / Brooklyn
Client: Equality NC
Category: Promotional / Promotional Items - Single or Series
Points: 5.0
Very Chocolate
Agency: Cheil / Hong Kong
Client: Very Chocolate
Category: Packaging / Mass-market
Points: 5.0
Life Pump
Agency: Cheil Worldwide / Seoul + Junpasang Production / Seoul + Yonggamhan Production / Seoul + Ex creative / Seoul
Client: SAMSUNG C&T CORPORATION Everland Caribbean Bay
Category: Innovation in Design / Immersive Design
Points: 5.0
DISCOVR The World
Agency: Cheil Germany / Schwalbach am Taunus + MediaMonks / Amsterdam
Client: Samsung Electronics
Category: Experiential / Virtual Reality (VR)
Points: 5.0
Samsung Life Changer
Agency: CHEIL FRANCE / PARIS
Client: Samsung Electronics France
Category: Experiential / Virtual Reality (VR)
Points: 5.0
HEAT TECH WINDOW
Agency: Cheil Worldwide / Seoul + Junpasang Production / Seoul + Bounce Creative / Seoul
Client: UNIQLO
Category: Print / Flat & Dimensional
Points: 5.0
#BeFearless
Agency: Cheil Worldwide / Seoul + Cheil Germany / Frankfurt + Cheil MEA / Dubai + Cheil Russia / Moscow
Client: Samsung Electronics
Category: Applications
Points: 5.0
BLIND CAP
Agency: CHEIL WORLDWIDE / SPAIN
Client: SAMSUNG
Category: Use of Technology / Physical Product & Mobile Integration
Points: 5.0
DISCOVR The World
Agency: Cheil Germany / Schwalbach am Taunus + MediaMonks / Amsterdam
Client: Samsung Electronics
Category: Use of Technology / Virtual Reality (VR)
Points: 5.0
Samsung 4D VR Thrill Ride
Agency: McKinney / New York + Cheil Worldwide / Seoul
Client: Samsung Electronics
Category: Use of Technology / Virtual Reality (VR)
Points: 5.0
#MYNEOLABEL
Agency: iris / London
Client: adidas neo
Category: Social Engagement / Community Building
Points: 5.0
Client:
UNIQLO
Title:
HEAT TECH WINDOW
Category:
Promotional / Collateral / Promotional Items - Single or Campaign
Award:
2017 Print & Outdoor Silver Pencil
Points:
15.0
Client:
adidas neo
Title:
#MYNEOLABEL
Category:
Online Advertising / Interactive Video
Award:
2017 Interactive Silver Pencil
Points:
15.0
Client:
Moogfest
Title:
Wifi Whisperer
Category:
Craft / Dynamic Data Visualization
Award:
2017 UX / UI Bronze Pencil
Points:
10.0
Client:
Samsung
Title:
#BeTheirEyes
Category:
Immersive / Environmental / Outdoor Spaces
Award:
2017 Design Bronze Pencil
Points:
10.0
Client:
Samsung
Title:
#BeTheirEyes
Category:
Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Award:
2017 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Samsung Electronics
Title:
#BeFearless
Category:
Use of Technology / Physical Product & Mobile Integration
Award:
2017 Mobile Bronze Pencil
Points:
10.0
Client:
Equality NC
Title:
Flush HB2
Category:
Promotional / Promotional Items - Single or Series
Award:
2017 Design Merit Award
Points:
5.0
Client:
Samsung
Title:
#BeTheirEyes
Category:
Community Building
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
Very Chocolate
Title:
Very Chocolate
Category:
Packaging / Mass-market
Award:
2017 Design Merit Award
Points:
5.0
Client:
SAMSUNG C&T CORPORATION Everland Caribbean Bay
Title:
Life Pump
Category:
Innovation in Design / Immersive Design
Award:
2017 Design Merit Award
Points:
5.0
Client:
Samsung Electronics
Title:
DISCOVR The World
Category:
Experiential / Virtual Reality (VR)
Award:
2017 Branded Entertainment Merit Award
Points:
5.0
Client:
Samsung Electronics France
Title:
Samsung Life Changer
Category:
Experiential / Virtual Reality (VR)
Award:
2017 Branded Entertainment Merit Award
Points:
5.0
Client:
Hello Angel
Title:
Nappy Notes
Category:
Physical Product
Award:
2017 Intellectual Property Merit Award
Points:
5.0
Client:
UNIQLO
Title:
HEAT TECH WINDOW
Category:
Print / Flat & Dimensional
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Samsung Electronics
Title:
#BeFearless
Category:
Applications
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
SAMSUNG
Title:
BLIND CAP
Category:
Use of Technology / Physical Product & Mobile Integration
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Samsung Electronics
Title:
DISCOVR The World
Category:
Use of Technology / Virtual Reality (VR)
Award:
2017 Responsive Environments Merit Award
Points:
5.0
Client:
Samsung Electronics
Title:
Samsung 4D VR Thrill Ride
Category:
Use of Technology / Virtual Reality (VR)
Award:
2017 Responsive Environments Merit Award
Points:
5.0