The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Public Relations
- All
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Technology
- Cultural Driver
- Design
- Direct Marketing
- Experiential & Immersive
- Film & Video
- Gaming
- Health & Wellness
- Integrated / Omnichannel
- Interactive & Mobile Craft
- Interactive, Online & Mobile
- IP & Product Design
- Moving Image Craft & Production
- Music & Sound Craft
- Out of Home
- Print & Promotional
- Public Relations
- Radio & Audio-First
- Social Media
Award
-
Award
Silver Pencil
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Network Rankings
Ogilvy Group
Client
Title
Category
Award
Points
The Cost of Beauty
Agency: Ogilvy UK / London + Ogilvy / Toronto
Client: Dove
Category: Digital & Online
Points: 21.00