The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
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Discipline
Experiential & Immersive
- All
- Direct Marketing
- Experiential & Immersive
- Mobile
- Out of Home
Award
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Award
Gold Pencil
- All
- Gold Pencil
#
One Show
Network Rankings
WPP Digital
Client
Title
Category
Award
Points
Air Max Graffiti Stores
Agency: AKQA / São Paulo + Zohar Cinema / São Paulo + Hefty / São Paulo
Client: Nike
Category: Events / Stunts / Competitions
Points: 25.0