The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
accenture interactive
Client
Title
Category
Award
Points
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin
Client: AIB
Category: Craft / Printing & Production
Points: 25.0
#SayYesToEurope
Agency: Kolle Rebbe GmbH / Hamburg
Client: Deutsche Lufthansa AG
Category: Experiential & Installations / Experiential & Immersive
Points: 25.0
The Long Fight
Agency: Droga5 / New York
Client: The New York Times
Category: Under 100K Budget
Points: 25.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York
Client: HBO
Category: Events & Experiential
Points: 25.0
The Truth Is Worth It: Fearlessness (ISIS)
Agency: Final Cut / New York + Droga5 / New York + Furlined / Los Angeles + Significant Others / New York
Client: The New York Times
Category: Craft - Editing / Single
Points: 25.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin
Client: AIB
Category: Craft / Printing & Paper Craft
Points: 25.0
For The Throne
Agency: Droga5 / New York
Client: HBO
Category: Creative Effectiveness / Consumer / Brand
Points: 25.0
Pocket Franchise
Agency: Accenture Interactive China / Shanghai
Client: Yum China
Category: Mobile Apps
Points: 15.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York
Client: HBO
Category: Experiential / Brand Installations
Points: 15.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York
Client: HBO
Category: Experiential / Live Events
Points: 15.0
#SayYesToEurope
Agency: Kolle Rebbe GmbH / Hamburg
Client: Deutsche Lufthansa AG
Category: Experiential / Brand Installations
Points: 15.0
The Long Fight
Agency: Droga5 / New York
Client: The New York Times
Category: Television & VOD / Short Form - Single
Points: 15.0
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London
Client: Amazon
Category: Television & VOD / Long Form - Single
Points: 15.0
The Long Fight
Agency: Droga5 / New York
Client: The New York Times
Category: Online Films & Video / Short Form - Single
Points: 15.0
For The Throne
Agency: Droga5 / New York
Client: HBO
Category: Integrated Branding Campaign
Points: 15.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York
Client: HBO
Category: Creative Effectiveness / Non-Profit / Charity
Points: 15.0
An Open Mind is the Best Look
Agency: Droga5 / New York
Client: Nordstrom
Category: Craft - Direction / Single
Points: 10.0
For The Throne
Agency: Droga5 / New York
Client: HBO
Category: Innovation in Branded Entertainment
Points: 10.0
FlyNet - Father (75")
Agency: Kolle Rebbe GmbH / Hamburg
Client: Deutsche Lufthansa AG
Category: Broadcast / Single
Points: 10.0
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London
Client: Amazon
Category: Craft - Writing / Single
Points: 10.0
An Open Mind is the Best Look
Agency: Droga5 / New York
Client: Nordstrom
Category: Craft - Editing / Single
Points: 2.0
New Australia Land
Agency: MLA / Sydney + The Monkeys / Sydney
Client: MLA
Category: Integrated Campaign
Points: 2.0
#SayYesToEurope
Agency: Kolle Rebbe GmbH / Hamburg
Client: Deutsche Lufthansa AG
Category: Experiential / Live Events
Points: 2.0
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London
Client: Amazon
Category: Craft - Direction / Single
Points: 2.0
Pocket Franchise
Agency: Accenture Interactive China / Shanghai
Client: Yum China
Category: Innovation in Branded Entertainment
Points: 2.0
An Open Mind is the Best Look
Agency: Droga5 / New York
Client: Nordstrom
Category: Craft - Writing / Single
Points: 2.0
Hell-P
Agency: Kolle Rebbe GmbH / Hamburg
Client: Warner Music Central Europe
Category: Craft / Printing / Production
Points: 2.0
The Long Fight
Agency: Droga5 / New York
Client: The New York Times
Category: Craft - Sound Design / Single
Points: 2.0
Protest Stamps
Agency: Shackleton / Madrid
Client: Correos
Category: Craft / Art Direction
Points: 2.0
The Frontier Within
Agency: Droga5 / New York
Client: Thorne
Category: Spatial Design / Experiential & Immersive
Points: 2.0
The Frontier Within
Agency: Droga5 / New York
Client: Thorne
Category: Data Visualization / Static or Dynamic
Points: 2.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin
Client: AIB
Category: Data Visualization / Static or Dynamic
Points: 2.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin
Client: AIB
Category: Branding / Corporate Communications
Points: 2.0
For The Throne
Agency: Droga5 / New York
Client: HBO
Category: Innovation in Integrated Branding
Points: 2.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York
Client: HBO
Category: Public Relations
Points: 2.0
The Book That Grew
Agency: Rothco, part of Accenture Interactive / Dublin
Client: AIB
Category: Craft / Printing / Production
Points: 2.0
Pocket Franchise
Agency: Accenture Interactive China / Shanghai
Client: Yum China
Category: Social Channel / Single Platform
Points: 2.0
Conference
Agency: Droga5 / London + Somesuch / London
Client: Amazon Prime Video
Category: Television & VOD / Long Form - Single
Points: 2.0
An Open Mind is the Best Look
Agency: Droga5 / New York
Client: Nordstrom
Category: Television & VOD / Long Form - Single
Points: 2.0
For The Throne: Bleed
Agency: Droga5 / New York + Giant Spoon / New York
Client: HBO
Category: Community Building
Points: 2.0
New Australia Land
Agency: MLA / Sydney + The Monkeys / Sydney
Client: MLA
Category: Online Films & Video / Long Form - Single
Points: 2.0
Crystal Barn
Agency: Droga5 / London + Biscuit Filmworks / London
Client: Barclaycard
Category: Online Films & Video / Long Form - Single
Points: 2.0
An Open Mind is the Best Look
Agency: Droga5 / New York
Client: Nordstrom
Category: Online Films & Video / Long Form - Single
Points: 2.0
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London
Client: Amazon
Category: Online Films & Video / Long Form - Single
Points: 2.0
Memory Lane
Agency: Accenture Interactive / Stockholm
Client: Stockholm Exergi AB
Category: Use of Smart Devices & Voice Assistants
Points: 2.0
FlyNet - Father (75") / Party (67")
Agency: Kolle Rebbe GmbH / Hamburg
Client: Deutsche Lufthansa AG
Category: Broadcast / Campaign
Points: 2.0
FlyNet - Father (75")
Agency: Kolle Rebbe GmbH / Hamburg
Client: Deutsche Lufthansa AG
Category: Craft / Writing - Single
Points: 2.0
Client:
AIB
Title:
The Book That Grew
Category:
Craft / Printing & Production
Award:
2020 Print Gold Pencil
Points:
25.0
Client:
Deutsche Lufthansa AG
Title:
#SayYesToEurope
Category:
Experiential & Installations / Experiential & Immersive
Award:
2020 Out of Home Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Long Fight
Category:
Under 100K Budget
Award:
2020 Film Gold Pencil
Points:
25.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Events & Experiential
Award:
2020 Public Relations Gold Pencil
Points:
25.0
Client:
HBO
Title:
For The Throne
Category:
Co-Promotions
Award:
2020 Public Relations Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Truth Is Worth It: Fearlessness (ISIS)
Category:
Craft - Editing / Single
Award:
2020 Moving Image Craft Gold Pencil
Points:
25.0
Client:
AIB
Title:
The Book That Grew
Category:
Craft / Printing & Paper Craft
Award:
2020 Design Gold Pencil
Points:
25.0
Client:
HBO
Title:
For The Throne
Category:
Creative Effectiveness / Consumer / Brand
Award:
2020 Creative Effectiveness Gold Pencil
Points:
25.0
Client:
Yum China
Title:
Pocket Franchise
Category:
Mobile Apps
Award:
2020 Branded Entertainment Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Experiential / Brand Installations
Award:
2020 Branded Entertainment Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Experiential / Live Events
Award:
2020 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Deutsche Lufthansa AG
Title:
#SayYesToEurope
Category:
Experiential / Brand Installations
Award:
2020 Direct Marketing Silver Pencil
Points:
15.0
Client:
The New York Times
Title:
The Long Fight
Category:
Television & VOD / Short Form - Single
Award:
2020 Film Silver Pencil
Points:
15.0
Client:
Amazon
Title:
Before Alexa
Category:
Television & VOD / Long Form - Single
Award:
2020 Film Silver Pencil
Points:
15.0
Client:
The New York Times
Title:
The Long Fight
Category:
Online Films & Video / Short Form - Single
Award:
2020 Film Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne
Category:
Integrated Branding Campaign
Award:
2020 Integrated Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Creative Effectiveness / Non-Profit / Charity
Award:
2020 Creative Effectiveness Silver Pencil
Points:
15.0
Client:
HBO
Title:
For The Throne
Category:
Integrated PR Campaign
Award:
2020 Public Relations Silver Pencil
Points:
15.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Craft - Direction / Single
Award:
2020 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
HBO
Title:
For The Throne
Category:
Innovation in Branded Entertainment
Award:
2020 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Deutsche Lufthansa AG
Title:
FlyNet - Father (75")
Category:
Broadcast / Single
Award:
2020 Radio & Audio Bronze Pencil
Points:
10.0
Client:
Amazon
Title:
Before Alexa
Category:
Craft - Writing / Single
Award:
2020 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Craft - Editing / Single
Award:
2020 Moving Image Craft Merit Award
Points:
2.0
Client:
MLA
Title:
New Australia Land
Category:
Integrated Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Deutsche Lufthansa AG
Title:
#SayYesToEurope
Category:
Experiential / Live Events
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Amazon
Title:
Before Alexa
Category:
Craft - Direction / Single
Award:
2020 Moving Image Craft Merit Award
Points:
2.0
Client:
Yum China
Title:
Pocket Franchise
Category:
Innovation in Branded Entertainment
Award:
2020 Branded Entertainment Merit Award
Points:
2.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Craft - Writing / Single
Award:
2020 Moving Image Craft Merit Award
Points:
2.0
Client:
Warner Music Central Europe
Title:
Hell-P
Category:
Craft / Printing / Production
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
The New York Times
Title:
The Long Fight
Category:
Craft - Sound Design / Single
Award:
2020 Moving Image Craft Merit Award
Points:
2.0
Client:
Correos
Title:
Protest Stamps
Category:
Craft / Art Direction
Award:
2020 Design Merit Award
Points:
2.0
Client:
Thorne
Title:
The Frontier Within
Category:
Spatial Design / Experiential & Immersive
Award:
2020 Design Merit Award
Points:
2.0
Client:
Thorne
Title:
The Frontier Within
Category:
Data Visualization / Static or Dynamic
Award:
2020 Design Merit Award
Points:
2.0
Client:
AIB
Title:
The Book That Grew
Category:
Data Visualization / Static or Dynamic
Award:
2020 Design Merit Award
Points:
2.0
Client:
AIB
Title:
The Book That Grew
Category:
Branding / Corporate Communications
Award:
2020 Design Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne
Category:
Innovation in Integrated Branding
Award:
2020 Integrated Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Public Relations
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
AIB
Title:
The Book That Grew
Category:
Craft / Printing / Production
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Yum China
Title:
Pocket Franchise
Category:
Social Channel / Single Platform
Award:
2020 Social Media Merit Award
Points:
2.0
Client:
Amazon Prime Video
Title:
Conference
Category:
Television & VOD / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Television & VOD / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne: Bleed
Category:
Community Building
Award:
2020 Public Relations Merit Award
Points:
2.0
Client:
MLA
Title:
New Australia Land
Category:
Online Films & Video / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
Barclaycard
Title:
Crystal Barn
Category:
Online Films & Video / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
Nordstrom
Title:
An Open Mind is the Best Look
Category:
Online Films & Video / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
Amazon
Title:
Before Alexa
Category:
Online Films & Video / Long Form - Single
Award:
2020 Film Merit Award
Points:
2.0
Client:
Stockholm Exergi AB
Title:
Memory Lane
Category:
Use of Smart Devices & Voice Assistants
Award:
2020 Digital Craft Merit Award
Points:
2.0
Client:
HBO
Title:
For The Throne: Quest
Category:
Active Engagement
Award:
2020 Social Media Merit Award
Points:
2.0
Client:
Deutsche Lufthansa AG
Title:
FlyNet - Father (75") / Party (67")
Category:
Broadcast / Campaign
Award:
2020 Radio & Audio Merit Award
Points:
2.0
Client:
Deutsche Lufthansa AG
Title:
FlyNet - Father (75")
Category:
Craft / Writing - Single
Award:
2020 Radio & Audio Merit Award
Points:
2.0
