The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
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Discipline
Public Relations
- All
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Data
- Creative Use of Technology
- Cultural Driver
- Design
- Direct Marketing
- Experiential & Immersive
- Film & Video
- Gaming
- Health & Wellness
- Integrated / Omnichannel
- Interactive & Mobile Craft
- Interactive, Online & Mobile
- IP & Product Design
- Moving Image Craft & Production
- Music & Sound Craft
- Out of Home
- Penta Pencil
- Print & Promotional
- Public Relations
- Radio & Audio-First
- Social Media
- Sustainable Development Goals Pencil
Award
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Award
Merit
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
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One Show
Network Rankings
mccann worldgroup
Client
Title
Category
Award
Points
13 Minutes: National Delay Day
Agency: McCann / Prague + Hero & Outlaw / Prague
Client: Czech Insurance Association
Category: Events & Experiential
Points: 3.00
We didn't write this campaign
Agency: MRM Chile / Santiago + NotCo / Santiago
Client: NotCo / NotMilk
Category: Reputation Management
Points: 3.00
Fake Moss
Agency: McCann Manchester / Macclesfield + CRAFT Manchester / Macclesfield
Client: Aldi UK
Category: Current Event Response
Points: 3.00
The Stage Zero Collection
Agency: McCann Canada / Toronto
Client: Love & Nudes
Category: Public Relations for Good
Points: 3.00
#OPTINK
Agency: McCann Paris / Neuilly-sur-Seine + McCann Germany / Frankfurt + Weber Shandwick / Berlin
Client: JUNGE HELDEN e.V.
Category: Public Relations for Good
Points: 3.00
The Blue Square: Standing Up to Jewish Hate
Agency: VML / New York + Mindshare + Weber Shandwick
Client: Foundation to Combat Antisemitism
Category: Innovation / Use of Media in Public Relations
Points: 1.00