The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
mullenlowe group
Client
Title
Category
Award
Points
The UNSeen Story
Agency: MullenLowe / New York + UN Women + MediaHub Client: UN Women Category: Sustainable Development Goals
Points: 90.00
The Beer Cap Project.
Agency: MullenLowe SSP3 / Bogotá + AB InBev / Bogotá Client: AB InBev / Aguila Beer Category: Physical Items
Points: 45.00
SHE SPEAKS
Agency: MullenLowe SSP3 / Bogotá + AB InBev / Bogotá Client: PONY MALTA AB InBev Category: Mobile-First Video / Over 15 Seconds
Points: 21.00
The UNSeen Story
Agency: MullenLowe / New York + UN Women + MediaHub Client: UN Women Category: Out of Home / Series
Points: 21.00
The Beer Cap Project.
Agency: MullenLowe SSP3 / Bogotá + AB InBev / Bogotá Client: AB InBev / Aguila Beer Category: Physical Products
Points: 9.00
Double Moon
Agency: MullenLowe MENA FZ LLC / Dubai + UAE Government Media Office / Dubai + NuFormer / Amsterdam Client: UAE Government Media Office Category: Immersive Spaces
Points: 9.00
It's On Us
Agency: LOLA MullenLowe / Madrid Client: Unilever / Dove Category: Innovation & Transformation / Innovation in Direct Marketing
Points: 9.00
The Beer Cap Project.
Agency: MullenLowe SSP3 / Bogotá + AB InBev / Bogotá Client: AB InBev / Aguila Beer Category: Creative Effectiveness / Consumer / Brand
Points: 9.00
Unseen Players
Agency: MullenLowe Delta / Quito Client: Banco Pichincha Category: Experiential / Live / In-Person Events
Points: 9.00
SHE SPEAKS
Agency: MullenLowe SSP3 / Bogotá + AB InBev / Bogotá Client: PONY MALTA AB InBev Category: Social Channel / Single Platform
Points: 3.00
ProtectSet
Agency: MullenLowe MENA FZ LLC / Dubai + Sonido Antro / Miami + Marketiers / Dubai + Pixel Plus Media / Dubai Client: Mobily Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 3.00
Hulu Sellouts x Dame D.O.L.L.A.
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + The Den Editorial / Los Angeles + Hungry Man Productions / Los Angeles Client: Hulu Category: Sonic Branding / Branded Audio
Points: 3.00
#TakeMeBack
Agency: MullenLowe SSP3 / Bogotá Client: AB InBev / Aguila Beer Category: Craft / Illustration
Points: 3.00
Rebrand the game
Agency: MullenLowe SSP3 / Bogotá Client: AB InBev - Budweiser Category: Craft / Art Direction
Points: 3.00
OUR CULTURE
Agency: MullenLowe Delta / Guayaquil + Pierini and partners / Buenos Aires + Platinum FMD / Rio de Janeiro Client: AB InBev PILSENER Category: Craft / Art Direction
Points: 3.00
The UNSeen Story
Agency: MullenLowe / New York + UN Women + MediaHub Client: UN Women Category: Posters / Series
Points: 3.00
#Reask
Agency: MullenLowe SSP3 / Bogotá Client: El tiempo Newspaper Category: Newspaper / Series
Points: 3.00
Double Moon
Agency: MullenLowe MENA FZ LLC / Dubai + UAE Government Media Office / Dubai + NuFormer / Amsterdam Client: UAE Government Media Office Category: Events & Experiential
Points: 3.00
The World’s Tallest Donation Box
Agency: MullenLowe MENA FZ LLC / Dubai + The Mohammed bin Rashid Al Maktoum Global Initiatives / Dubai Client: The Mohammed bin Rashid Al Maktoum Global Initiatives Category: Events & Experiential
Points: 3.00
Double Moon
Agency: MullenLowe MENA FZ LLC / Dubai + UAE Government Media Office / Dubai + NuFormer / Amsterdam Client: UAE Government Media Office Category: Innovation & Transformation / Innovation in Out of Home
Points: 3.00
OUR CULTURE
Agency: MullenLowe Delta / Guayaquil + Pierini and partners / Buenos Aires + Platinum FMD / Rio de Janeiro Client: AB InBev PILSENER Category: Craft / Art Direction
Points: 3.00
Pleasure Icon/Brendan Monroe
Agency: LOLA MullenLowe / Madrid + Unilever / UK Client: Unilever/Magnum Category: Craft / Art Direction
Points: 3.00
The UNSeen Story
Agency: MullenLowe / New York + UN Women + MediaHub Client: UN Women Category: Billboards & Transit / Series
Points: 3.00
Hulu Has Live Sports: The Deepfake
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + Hungry Man Productions / Los Angeles Client: Hulu Category: Innovation & Transformation / Innovation in Moving Image Craft
Points: 3.00
The World’s Tallest Donation Box
Agency: MullenLowe MENA FZ LLC / Dubai + The Mohammed bin Rashid Al Maktoum Global Initiatives / Dubai Client: The Mohammed bin Rashid Al Maktoum Global Initiatives Category: Experiential / Interactive Digital Installations
Points: 3.00
The UNSeen Story
Agency: MullenLowe / New York + UN Women + MediaHub Client: UN Women Category: Integrated Branding Campaign
Points: 3.00
It's On Us
Agency: LOLA MullenLowe / Madrid Client: Unilever / Dove Category: Online Films & Video / Long Form - Single
Points: 3.00
Baseball
Agency: MullenLowe / US Client: Change the Ref Category: Innovation & Transformation / Innovation in Direct Marketing
Points: 3.00
Shamecards
Agency: MullenLowe / US + Produceria / São Paulo Client: Change the Ref Category: Craft / Art Direction
Points: 3.00
The UNSeen Story
Agency: MullenLowe / New York + UN Women + MediaHub Client: UN Women Category: Integrated Campaign
Points: 3.00
#Reask
Agency: MullenLowe SSP3 / Bogotá Client: El tiempo Newspaper Category: Digital & Online / Social Media Post - Series
Points: 3.00
The World’s Tallest Donation Box
Agency: MullenLowe MENA FZ LLC / Dubai + The Mohammed bin Rashid Al Maktoum Global Initiatives / Dubai Client: The Mohammed bin Rashid Al Maktoum Global Initiatives Category: Experiential / Virtual Events
Points: 3.00
XXL Towel Collection
Agency: LOLA MullenLowe / Madrid Client: Unilever/Magnum Category: Physical Items
Points: 3.00
Shamecards
Agency: MullenLowe / US + Produceria / São Paulo Client: Change the Ref Category: Craft / Art Direction
Points: 3.00
XXL Towel Collection
Agency: LOLA MullenLowe / Madrid Client: Unilever/Magnum Category: Craft / Art Direction
Points: 3.00
Pleasure Icon/Brendan Monroe
Agency: LOLA MullenLowe / Madrid + Unilever / UK Client: Unilever/Magnum Category: Promotional / Posters - Series
Points: 3.00
The Beer Cap Project.
Agency: MullenLowe SSP3 / Bogotá + AB InBev / Bogotá Client: AB InBev / Aguila Beer Category: Cultural Driver
Points: 3.00
Hulu Has Live Sports: The Deepfake
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + Hungry Man Productions / Los Angeles Client: Hulu Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
Hulu Sellouts x Dame D.O.L.L.A.
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + The Den Editorial / Los Angeles + Hungry Man Productions / Los Angeles Client: Hulu Category: Audio
Points: 3.00
Client:
UN Women
Title:
The UNSeen Story
Category:
Sustainable Development Goals
Award:
2021 Sustainable Development Goals Pencil SDG Pencil
Points:
90.00
Client:
AB InBev / Aguila Beer
Title:
The Beer Cap Project.
Category:
Physical Items
Award:
2021 Direct Marketing Gold Pencil
Points:
45.00
Client:
PONY MALTA AB InBev
Title:
SHE SPEAKS
Category:
Mobile-First Video / Over 15 Seconds
Award:
2021 Mobile Silver Pencil
Points:
21.00
Client:
UN Women
Title:
The UNSeen Story
Category:
Out of Home / Series
Award:
2021 Design Silver Pencil
Points:
21.00
Client:
AB InBev / Aguila Beer
Title:
The Beer Cap Project.
Category:
Physical Products
Award:
2021 Experiential & Immersive Bronze Pencil
Points:
9.00
Client:
UAE Government Media Office
Title:
Double Moon
Category:
Immersive Spaces
Award:
2021 Experiential & Immersive Bronze Pencil
Points:
9.00
Client:
Unilever / Dove
Title:
It's On Us
Category:
Innovation & Transformation / Innovation in Direct Marketing
Award:
2021 Direct Marketing Bronze Pencil
Points:
9.00
Client:
AB InBev / Aguila Beer
Title:
The Beer Cap Project.
Category:
Creative Effectiveness / Consumer / Brand
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.00
Client:
Banco Pichincha
Title:
Unseen Players
Category:
Experiential / Live / In-Person Events
Award:
2021 Branded Entertainment Bronze Pencil
Points:
9.00
Client:
PONY MALTA AB InBev
Title:
SHE SPEAKS
Category:
Social Channel / Single Platform
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
Mobily
Title:
ProtectSet
Category:
Innovation & Transformation / Innovation in Radio & Audio
Award:
2021 Radio & Audio Merit Award
Points:
3.00
Client:
Hulu
Title:
Hulu Sellouts x Dame D.O.L.L.A.
Category:
Sonic Branding / Branded Audio
Award:
2021 Radio & Audio Merit Award
Points:
3.00
Client:
AB InBev / Aguila Beer
Title:
#TakeMeBack
Category:
Craft / Illustration
Award:
2021 Print Merit Award
Points:
3.00
Client:
AB InBev - Budweiser
Title:
Rebrand the game
Category:
Craft / Art Direction
Award:
2021 Print Merit Award
Points:
3.00
Client:
AB InBev PILSENER
Title:
OUR CULTURE
Category:
Craft / Art Direction
Award:
2021 Print Merit Award
Points:
3.00
Client:
UN Women
Title:
The UNSeen Story
Category:
Posters / Series
Award:
2021 Print Merit Award
Points:
3.00
Client:
El tiempo Newspaper
Title:
#Reask
Category:
Newspaper / Series
Award:
2021 Print Merit Award
Points:
3.00
Client:
UAE Government Media Office
Title:
Double Moon
Category:
Events & Experiential
Award:
2021 Public Relations Merit Award
Points:
3.00
Client:
The Mohammed bin Rashid Al Maktoum Global Initiatives
Title:
The World’s Tallest Donation Box
Category:
Events & Experiential
Award:
2021 Public Relations Merit Award
Points:
3.00
Client:
UAE Government Media Office
Title:
Double Moon
Category:
Innovation & Transformation / Innovation in Out of Home
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
AB InBev PILSENER
Title:
OUR CULTURE
Category:
Craft / Art Direction
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Unilever/Magnum
Title:
Pleasure Icon/Brendan Monroe
Category:
Craft / Art Direction
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
UN Women
Title:
The UNSeen Story
Category:
Billboards & Transit / Series
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Hulu
Title:
Hulu Has Live Sports: The Deepfake
Category:
Innovation & Transformation / Innovation in Moving Image Craft
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
Client:
The Mohammed bin Rashid Al Maktoum Global Initiatives
Title:
The World’s Tallest Donation Box
Category:
Experiential / Interactive Digital Installations
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
UN Women
Title:
The UNSeen Story
Category:
Integrated Branding Campaign
Award:
2021 Integrated Merit Award
Points:
3.00
Client:
Unilever / Dove
Title:
It's On Us
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Change the Ref
Title:
Baseball
Category:
Innovation & Transformation / Innovation in Direct Marketing
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Change the Ref
Title:
Shamecards
Category:
Craft / Art Direction
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
UN Women
Title:
The UNSeen Story
Category:
Integrated Campaign
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
El tiempo Newspaper
Title:
#Reask
Category:
Digital & Online / Social Media Post - Series
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
The Mohammed bin Rashid Al Maktoum Global Initiatives
Title:
The World’s Tallest Donation Box
Category:
Experiential / Virtual Events
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Unilever/Magnum
Title:
XXL Towel Collection
Category:
Physical Items
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Change the Ref
Title:
Shamecards
Category:
Craft / Art Direction
Award:
2021 Design Merit Award
Points:
3.00
Client:
Unilever/Magnum
Title:
XXL Towel Collection
Category:
Craft / Art Direction
Award:
2021 Design Merit Award
Points:
3.00
Client:
Unilever/Magnum
Title:
Pleasure Icon/Brendan Monroe
Category:
Promotional / Posters - Series
Award:
2021 Design Merit Award
Points:
3.00
Client:
AB InBev / Aguila Beer
Title:
The Beer Cap Project.
Category:
Cultural Driver
Award:
2021 Cultural Driver Merit Award
Points:
3.00
Client:
Hulu
Title:
Hulu Has Live Sports: The Deepfake
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Branded Entertainment Merit Award
Points:
3.00