The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
ogilvy group
Client
Title
Category
Award
Points
Moldy Whopper
Agency: INGO / Stockholm + DAVID / Miami + Publicis / Bucharest + Burger King / Miami
Client: Burger King
Category: Targeted Video / Targeted Online Video
Points: 25.0
Burn That Ad
Agency: David / São Paulo + Burger King / São Paulo
Client: Burger King Brasil
Category: Non-traditional & Guerrilla Marketing
Points: 15.0
Moldy Whopper
Agency: INGO / Stockholm + DAVID / Miami + Publicis / Bucharest + Burger King / Miami
Client: Burger King
Category: Craft / Art Direction
Points: 15.0
Stevenage Challenge
Agency: DAVID / Madrid + DAVID / Miami + Burger King / Miami
Client: Burger King
Category: Non-traditional & Guerrilla Marketing
Points: 10.0
The Edible Sushi Omamori
Agency: Geometry Ogilvy Japan / Tokyo
Client: JFOODO
Category: Craft / Printing / Production
Points: 10.0
Burn That Ad
Agency: David / São Paulo + Burger King / São Paulo
Client: Burger King Brasil
Category: Craft / Use of Technology
Points: 10.0
Raise Their Game
Agency: Ogilvy / London
Client: IBM
Category: Craft / Use of Technology
Points: 10.0
World's Slowest Pizza Delivery
Agency: Ogilvy / Chicago + Sargento / Plymouth
Client: Sargento
Category: Physical Items
Points: 2.0
Edchup
Agency: DAVID / Miami + Kraft Heinz / London + Division7 / Smuggler / London / Los Angeles + Ed Sheeran + Grumpy Old Management / London
Client: Kraft Heinz
Category: Physical Items
Points: 2.0
Nothing is as big as Christmas
Agency: Ogilvy / Madrid
Client: IBERIA
Category: Out of Home / Billboards & Transit
Points: 2.0
Bootiques
Agency: Ogilvy / London + Geometry / London
Client: Boots
Category: Experiential / Brand Installations
Points: 2.0
A Season of Stories
Agency: Ogilvy / London
Client: Formula 1
Category: Digital & Online / Email & Newsletters
Points: 2.0
World's Slowest Pizza Delivery
Agency: Ogilvy / Chicago + Sargento / Plymouth
Client: Sargento
Category: Non-traditional & Guerrilla Marketing
Points: 2.0
Stevenage Challenge
Agency: DAVID / Madrid + DAVID / Miami + Burger King / Miami
Client: Burger King
Category: Integrated Campaign
Points: 2.0
Piracy Blockr
Agency: Ogilvy / Shanghai + ARMA Global Media Development / Shanghai + The Visual Asylum / Sydney
Client: FocusFilm Media
Category: Craft / Use of Technology
Points: 2.0
Client:
Burger King
Title:
Moldy Whopper
Category:
Targeted Video / Targeted Online Video
Award:
2020 Direct Marketing Gold Pencil
Points:
25.0
Client:
Burger King Brasil
Title:
Burn That Ad
Category:
Non-traditional & Guerrilla Marketing
Award:
2020 Direct Marketing Silver Pencil
Points:
15.0
Client:
Burger King
Title:
Moldy Whopper
Category:
Craft / Art Direction
Award:
2020 Direct Marketing Silver Pencil
Points:
15.0
Client:
Burger King
Title:
Stevenage Challenge
Category:
Non-traditional & Guerrilla Marketing
Award:
2020 Direct Marketing Bronze Pencil
Points:
10.0
Client:
JFOODO
Title:
The Edible Sushi Omamori
Category:
Craft / Printing / Production
Award:
2020 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Burger King Brasil
Title:
Burn That Ad
Category:
Craft / Use of Technology
Award:
2020 Direct Marketing Bronze Pencil
Points:
10.0
Client:
IBM
Title:
Raise Their Game
Category:
Craft / Use of Technology
Award:
2020 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Sargento
Title:
World's Slowest Pizza Delivery
Category:
Physical Items
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Kraft Heinz
Title:
Edchup
Category:
Physical Items
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
IBERIA
Title:
Nothing is as big as Christmas
Category:
Out of Home / Billboards & Transit
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Boots
Title:
Bootiques
Category:
Experiential / Brand Installations
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Formula 1
Title:
A Season of Stories
Category:
Digital & Online / Email & Newsletters
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Sargento
Title:
World's Slowest Pizza Delivery
Category:
Non-traditional & Guerrilla Marketing
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Burger King
Title:
Stevenage Challenge
Category:
Integrated Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0