The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
publicis
Client
Title
Category
Award
Points
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Creative Use of Data / Storytelling
Points: 25.0
DEISEL GO WITH THE FAKE
Agency: Publicis Italy / Milan + Publicis / New York Client: Diesel Category: Spaces & Immersive / Brand Installations
Points: 25.0
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Events & Competitions
Points: 25.0
DEISEL GO WITH THE FAKE
Agency: Publicis / New York + Publicis Italy / Milan Client: Diesel Category: Non-traditional & Guerrilla Marketing
Points: 25.0
DEISEL GO WITH THE FAKE
Agency: Publicis Italy / Milan + Publicis / New York Client: Diesel Category: Experiential / Brand Installations
Points: 25.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Gaming / Branded Games
Points: 25.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Online Video / Interactive Video
Points: 25.0
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Creative Effectiveness
Points: 15.0
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Public Relations
Points: 15.0
Diesel Ha(u)te Couture
Agency: Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam Client: Diesel Category: Influencer Marketing / Multi-Channel
Points: 15.0
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Reputation Management
Points: 15.0
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Spaces & Immersive / Brand Installations
Points: 15.0
DEISEL GO WITH THE FAKE
Agency: Publicis Italy / Milan + Publicis / New York Client: Diesel Category: Out-of-Home / Experiential & Installations - Single
Points: 15.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Gaming
Points: 15.0
DEISEL GO WITH THE FAKE
Agency: Publicis Italy / Milan + Publicis / New York Client: Diesel Category: Experiential / Brand Installations
Points: 15.0
"9.58 seconds - the world's fastest annual report"
Agency: Publicis Pixelpark / Erlangen/Hamburg Client: Puma SE Category: Branding / Corporate Communications
Points: 15.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Digital & Online / Websites & Mobile
Points: 10.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Gaming / Digital Games
Points: 10.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Live Webcast
Points: 10.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Innovation in Interactive
Points: 10.0
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Innovation in Health & Wellness
Points: 2.0
One In A Million
Agency: Publicis / Singapore + Offroad Films / Mumbai Client: P&G Vicks India Category: Branded Content
Points: 2.0
Diesel Ha(u)te Couture
Agency: Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam Client: Diesel Category: Craft - Use of Music / Licensed / Adapted Music
Points: 2.0
Diesel Ha(u)te Couture
Agency: Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam Client: Diesel Category: Social Engagement / Community Building
Points: 2.0
Souvenirs de Paris
Agency: Centre Pompidou / Paris + Marcel / Paris Client: Centre Pompidou Category: Events & Competitions
Points: 2.0
Sandwiches for Life
Agency: Fallon / Minneapolis Client: Arby's Category: Events & Competitions
Points: 2.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Innovation in Film
Points: 2.0
Souvenirs de Paris
Agency: Centre Pompidou / Paris + Marcel / Paris Client: Centre Pompidou Category: Under 100K Budget
Points: 2.0
Diesel Ha(u)te Couture
Agency: Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam Client: Diesel Category: Online Films & Video / Long Form - Single
Points: 2.0
KEEP CHRISTMAS WONDERFUL
Agency: Publicis Conseil / Paris + Iconoclast / Paris + Mathematic / Paris + Prodigious / Paris Client: ORANGE Category: Online Films & Video / Long Form - Single
Points: 2.0
Famous Cars
Agency: Publicis North America / New York + Hungry Man / New York Client: Walmart Category: Television & VOD / Long Form - Single
Points: 2.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Craft / Use of Digital Technology
Points: 2.0
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Integrated Campaign
Points: 2.0
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Non-traditional & Guerrilla Marketing
Points: 2.0
Souvenirs de Paris
Agency: Centre Pompidou / Paris + Marcel / Paris Client: Centre Pompidou Category: Non-traditional & Guerrilla Marketing
Points: 2.0
Souvenirs de Paris
Agency: Centre Pompidou / Paris + Marcel / Paris Client: Centre Pompidou Category: Physical Items
Points: 2.0
Diesel Ha(u)te Couture
Agency: Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam Client: Diesel Category: Integrated Digital & Physical Product
Points: 2.0
Souvenirs de Paris
Agency: Centre Pompidou / Paris + Marcel / Paris Client: Centre Pompidou Category: Physical Product
Points: 2.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris Client: FRANCE TÉLÉVISIONS - FRANCE 3 Category: Innovation in Branded Entertainment
Points: 2.0
Famous Cars
Agency: Publicis North America / New York + Hungry Man / New York Client: Walmart Category: Short Form Video / Single
Points: 2.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Creative Use of Data / Storytelling
Award:
2019 Creative Use of Data Gold Pencil
Points:
25.0
Client:
Diesel
Title:
DEISEL GO WITH THE FAKE
Category:
Spaces & Immersive / Brand Installations
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Events & Competitions
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
Diesel
Title:
DEISEL GO WITH THE FAKE
Category:
Non-traditional & Guerrilla Marketing
Award:
2019 Direct Marketing Gold Pencil
Points:
25.0
Client:
Diesel
Title:
DEISEL GO WITH THE FAKE
Category:
Experiential / Brand Installations
Award:
2019 Direct Marketing Gold Pencil
Points:
25.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Gaming / Branded Games
Award:
2019 Interactive & Online Gold Pencil
Points:
25.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Online Video / Interactive Video
Award:
2019 Interactive & Online Gold Pencil
Points:
25.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Creative Effectiveness
Award:
2019 Creative Effectiveness Silver Pencil
Points:
15.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Public Relations
Award:
2019 Health, Wellness & Pharma Silver Pencil
Points:
15.0
Client:
Diesel
Title:
Diesel Ha(u)te Couture
Category:
Influencer Marketing / Multi-Channel
Award:
2019 Social Influencer Marketing Silver Pencil
Points:
15.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Reputation Management
Award:
2019 Public Relations Silver Pencil
Points:
15.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Spaces & Immersive / Brand Installations
Award:
2019 Experiential & Immersive Silver Pencil
Points:
15.0
Client:
Diesel
Title:
DEISEL GO WITH THE FAKE
Category:
Out-of-Home / Experiential & Installations - Single
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Gaming
Award:
2019 Mobile Silver Pencil
Points:
15.0
Client:
Diesel
Title:
DEISEL GO WITH THE FAKE
Category:
Experiential / Brand Installations
Award:
2019 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Puma SE
Title:
"9.58 seconds - the world's fastest annual report"
Category:
Branding / Corporate Communications
Award:
2019 Design Silver Pencil
Points:
15.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Digital & Online / Websites & Mobile
Award:
2019 Direct Marketing Bronze Pencil
Points:
10.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Gaming / Digital Games
Award:
2019 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Live Webcast
Award:
2019 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Innovation in Interactive
Award:
2019 Interactive & Online Bronze Pencil
Points:
10.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Innovation in Health & Wellness
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
P&G Vicks India
Title:
One In A Million
Category:
Branded Content
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Diesel
Title:
Diesel Ha(u)te Couture
Category:
Craft - Use of Music / Licensed / Adapted Music
Award:
2019 Moving Image Craft Merit Award
Points:
2.0
Client:
Diesel
Title:
Diesel Ha(u)te Couture
Category:
Social Engagement / Community Building
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Centre Pompidou
Title:
Souvenirs de Paris
Category:
Events & Competitions
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
Arby's
Title:
Sandwiches for Life
Category:
Events & Competitions
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Innovation in Film
Award:
2019 Film Merit Award
Points:
2.0
Client:
Centre Pompidou
Title:
Souvenirs de Paris
Category:
Under 100K Budget
Award:
2019 Film Merit Award
Points:
2.0
Client:
Diesel
Title:
Diesel Ha(u)te Couture
Category:
Online Films & Video / Long Form - Single
Award:
2019 Film Merit Award
Points:
2.0
Client:
ORANGE
Title:
KEEP CHRISTMAS WONDERFUL
Category:
Online Films & Video / Long Form - Single
Award:
2019 Film Merit Award
Points:
2.0
Client:
Walmart
Title:
Famous Cars
Category:
Television & VOD / Long Form - Single
Award:
2019 Film Merit Award
Points:
2.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Craft / Use of Digital Technology
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Integrated Campaign
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Non-traditional & Guerrilla Marketing
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Centre Pompidou
Title:
Souvenirs de Paris
Category:
Non-traditional & Guerrilla Marketing
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Centre Pompidou
Title:
Souvenirs de Paris
Category:
Physical Items
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Diesel
Title:
Diesel Ha(u)te Couture
Category:
Integrated Digital & Physical Product
Award:
2019 Intellectual Property Merit Award
Points:
2.0
Client:
Centre Pompidou
Title:
Souvenirs de Paris
Category:
Physical Product
Award:
2019 Intellectual Property Merit Award
Points:
2.0
Client:
FRANCE TÉLÉVISIONS - FRANCE 3
Title:
LA FORÊT - BET ON A MURDERER
Category:
Innovation in Branded Entertainment
Award:
2019 Branded Entertainment Merit Award
Points:
2.0