The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Social Media
- All
- Branded Entertainment
- Creative Effectiveness
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Green Pencil
- Health, Wellness & Pharma
- In-House
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Music & Sound Craft
- Out of Home
- Public Relations
- Radio & Audio
- Social Media
Award
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One Show
Network Rankings
publicis
Client
Title
Category
Award
Points
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Best of Social Media
Points: 90.00
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Stunts & Activations
Points: 45.00
Playlist Timer
Agency: Publicis Italy / Milan + Barilla
Client: Barilla
Category: Social Channel / Single Platform
Points: 45.00
Francesca
Agency: Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam
Client: Diesel
Category: Influencer Marketing / Single Channel
Points: 45.00
Enjoy Before Returning
Agency: Publicis Italy / Milan + Sizzer / Amsterdam + Smuggler / London
Client: Diesel
Category: Active Engagement / Call to Action
Points: 21.00
Opportunity Knocks
Agency: Publicis / New York + MJZ + Parlament
Client: Fiverr
Category: Social Post / Real-time Response
Points: 9.00
Google Black-Owned Friday
Agency: BBH / New York + Not to Scale / New York + STATE / Los Angeles
Client: Google
Category: Active Engagement / Call to Action
Points: 9.00
$5 Missing Menu Meal TikTok
Agency: Fallon / Minneapolis + Moxie / Atlanta + Edelman / Atlanta
Client: Arby's
Category: Innovation & Transformation / Innovation in Social Media
Points: 3.00
#JifvsGIF
Agency: PSOne / New York + Funny or Die / Los Angeles + GIPHY / New York
Client: The J. M. Smucker Company / Jif
Category: Active Engagement / Call to Action
Points: 3.00