The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
U.S. Region Rankings
midwest
Client
Title
Category
Award
Points
Cantenna
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Miller Lite
Category: Social Channel / Multi-Platform
Points: 3.0
Leftover Recipes
Agency: Energy BBDO / Chicago + BBDO / New York
Client: SC Johnson, Ziploc
Category: Online Advertising / Display Ads
Points: 3.0
Long Live Love
Agency: FCB / Chicago + FCBX / Chicago + MediaMonks / Los Angeles + Current Global / Chicago
Client: Canon, USA
Category: Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 3.0
Made to Create
Agency: Annex / Chicago
Client: JOB Rolling Papers
Category: Craft / Art Direction
Points: 3.0
Live from the Library
Agency: FCB / Chicago + Lord + Thomas / Chicago
Client: Chicago Public Library
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
For Your Consideration
Agency: Saatchi & Saatchi / New York
Client: Women in Film
Category: Billboards & Transit / Series
Points: 3.0
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago
Client: City of Chicago
Category: Innovation & Transformation / Innovation in Out of Home
Points: 3.0
Littlest Bailout
Agency: Leo Burnett / Chicago
Client: Kraft Heinz Country Time Lemonade
Category: Media Relations
Points: 3.0
Big Game Dream
Agency: DDB / Chicago + Connect + Alison Brod Marketing + Communications / New York
Client: Coors Light
Category: Events & Experiential
Points: 3.0
America Could Use a Beer
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Molson Coors/ Coors Lite
Category: Brand Voice
Points: 3.0
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago
Client: City of Chicago
Category: Brand Voice
Points: 3.0
The Swim Heard ‘Round the World
Agency: Weber Shandwick / Chicago
Client: Milk Processor Education Program (MilkPEP)
Category: Integrated PR Campaign
Points: 3.0
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago
Client: City of Chicago
Category: Promotional Items / Physical Products
Points: 3.0
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago
Client: City of Chicago
Category: Sustainable Development Goals
Points: 3.0
Trendiest Apartment
Agency: Ogilvy / Chicago
Client: SC Johnson/Pledge
Category: Social Channel / Single Platform
Points: 3.0
Trendiest Apartment
Agency: Ogilvy / Chicago
Client: SC Johnson/Pledge
Category: Online Advertising / Native Ads
Points: 3.0
No Way Norway
Agency: McCann / Detroit + Gifted Youth, LLC / Los Angeles
Client: General Motors
Category: Television & VOD / Varying Length Series
Points: 3.0
EVERYBODY IN
Agency: McCann / Detroit + Momentum Worldwide / New York + Weber Shandwick / Detroit + Commonwealth McCann / Detroit
Client: General Motors
Category: Brand Transformation
Points: 3.0
Certified Story Time- Hidden Camera Hunt
Agency: MRM / Detroit + Station Films / Los Angeles + Hudson Edit / Detroit + The Mill / Chicago
Client: General Motors Certified Pre-Owned
Category: Craft / Writing
Points: 3.0
The Vitals: True Nurse Stories
Agency: Doner / Southfield + The Underground / Southfield + Marvel Entertainment / New York + Highmark Health / Pittsburgh
Client: Allegheny Health Network
Category: Brand Partnerships
Points: 3.0
South Park at Denver Broncos
Agency: Fallon / Minneapolis + Comedy Central / New York + South Park Studios / Los Angeles
Client: Comedy Central
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
Chex Quest Comic Book
Agency: Martin Williams / Minneapolis + General Mills / Minneapolis
Client: General Mills/Chex Mix
Category: Craft / Illustration
Points: 3.0
$5 Missing Menu Meal TikTok
Agency: Fallon / Minneapolis + Moxie / Atlanta + Edelman / Atlanta
Client: Arby's
Category: Innovation & Transformation / Innovation in Social Media
Points: 3.0
Super Wendy's World
Agency: VMLY&R / Kansas City + Wendy's + Spark Foundry / New York + Ketchum / Chicago
Client: Wendy's
Category: Experiential / Virtual Events - Livestream
Points: 3.0
Urban League of Greater KC's 100th Anniversary
Agency: Barkley
Client: Urban League
Category: Branding / Identity System
Points: 3.0
The Unseen Ballet
Agency: VMLY&R / New York + Dell Technologies / New York + Resonant Pictures / New York + Cut + Run / New York
Client: Dell Technologies
Category: Immersive Spaces
Points: 3.0
The Unseen Ballet
Agency: VMLY&R / New York + Dell Technologies / New York + Resonant Pictures / New York + Cut + Run / New York
Client: Dell Technologies
Category: Experiential / Immersive / Events
Points: 3.0
Pretzel Collar
Agency: VMLY&R / Kansas City + Wendy's
Client: Wendy's
Category: Craft / Use of Visuals
Points: 3.0
When We Come Together
Agency: Grey Midwest / Cincinnati + Townhouse / New York + Rattling Stick / Los Angeles + Glassworks / Amsterdam
Client: Proctor & Gamble
Category: Innovation & Transformation / Innovation in Interactive
Points: 3.0
Littlest Bailout
Agency: Leo Burnett / Chicago
Client: Kraft Heinz Country Time Lemonade
Category: Integrated Campaign
Points: 3.0
Kentucky Turtle Derby
Agency: Energy BBDO / Chicago + Flare Chicago / Chicago + Current Global / Chicago
Client: Brown-Forman, Old Forester
Category: Experiential / Virtual Events - Livestream
Points: 3.0
Live from the Library
Agency: FCB / Chicago + Lord + Thomas / Chicago
Client: Chicago Public Library
Category: Experiential / Virtual Events - Pre-Recorded
Points: 3.0
Big Game Dream
Agency: DDB / Chicago + Connect + Alison Brod Marketing + Communications / New York
Client: Coors Light
Category: Innovation & Transformation / Innovation in Branded Entertainment
Points: 3.0
Contract for Change
Agency: FCB / Chicago + FCB / New York + Lord + Thomas / Chicago + Myles Beeson / Chicago
Client: Michelob ULTRA
Category: Single Country or Region / Consumer / Brand
Points: 3.0
Trendiest Apartment
Agency: Ogilvy / Chicago
Client: SC Johnson/Pledge
Category: Data Visualization
Points: 3.0
Clone Machine
Agency: Leo Burnett / Chicago
Client: Coors Light
Category: UX / UI / User Experience / CX / DX
Points: 3.0
The City that Works By Design
Agency: Ogilvy / Chicago
Client: City of Chicago
Category: Branding / Identity System
Points: 3.0
Trendiest Apartment
Agency: Ogilvy / Chicago
Client: SC Johnson/Pledge
Category: Data Visualization / Static or Dynamic
Points: 3.0
Farewell, Work Holiday Parties
Agency: DDB / Chicago + LIME Studios + Arcade + Arts & Sciences
Client: Miller Lite
Category: Out of Home / Brand Installations
Points: 3.0
Contract for Change
Agency: FCB / Chicago + FCB / New York + Lord + Thomas / Chicago + Myles Beeson / Chicago
Client: Michelob ULTRA
Category: Physical Items
Points: 3.0
Farewell, Work Holiday Parties
Agency: DDB / Chicago + LIME Studios + Arcade + Arts & Sciences
Client: Miller Lite
Category: Experiential / Brand Installations
Points: 3.0
Clone Machine
Agency: Leo Burnett / Chicago
Client: Coors Light
Category: Digital & Online / Websites & Mobile
Points: 3.0
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago
Client: City of Chicago
Category: Non-traditional & Guerrilla Marketing
Points: 3.0
Cantenna
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Miller Lite
Category: Long Form Video / Single
Points: 3.0
Calorie Burning URL
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Miller Lite
Category: Craft / Writing
Points: 3.0
Big Game Dream
Agency: DDB / Chicago + Connect + Alison Brod Marketing + Communications / New York
Client: Coors Light
Category: Innovation & Transformation / Innovation in Experiential
Points: 3.0
Clone Machine
Agency: Leo Burnett / Chicago
Client: Coors Light
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
Littlest Bailout
Agency: Leo Burnett / Chicago
Client: Kraft Heinz Country Time Lemonade
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
Cantenna
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Miller Lite
Category: Online Films & Video / Long Form - Single
Points: 3.0
"We're Here For You" Film
Agency: Quality Meats / Chicago + The BMP Film Co. / Chicago
Client: The Wieners Circle
Category: Low Budget / Under 50K Budget
Points: 3.0
Client:
Miller Lite
Title:
Cantenna
Category:
Social Channel / Multi-Platform
Award:
2021 Social Media Merit Award
Points:
3.0
Client:
SC Johnson, Ziploc
Title:
Leftover Recipes
Category:
Online Advertising / Display Ads
Award:
2021 Interactive & Online Merit Award
Points:
3.0
Client:
Canon, USA
Title:
Long Live Love
Category:
Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)
Award:
2021 Interactive & Online Merit Award
Points:
3.0
Client:
JOB Rolling Papers
Title:
Made to Create
Category:
Craft / Art Direction
Award:
2021 Interactive & Online Merit Award
Points:
3.0
Client:
Chicago Public Library
Title:
Live from the Library
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Interactive & Online Merit Award
Points:
3.0
Client:
Women in Film
Title:
For Your Consideration
Category:
Billboards & Transit / Series
Award:
2021 Out of Home Merit Award
Points:
3.0
Client:
City of Chicago
Title:
Boards of Change
Category:
Innovation & Transformation / Innovation in Out of Home
Award:
2021 Out of Home Merit Award
Points:
3.0
Client:
Kraft Heinz Country Time Lemonade
Title:
Littlest Bailout
Category:
Media Relations
Award:
2021 Public Relations Merit Award
Points:
3.0
Client:
Coors Light
Title:
Big Game Dream
Category:
Events & Experiential
Award:
2021 Public Relations Merit Award
Points:
3.0
Client:
Molson Coors/ Coors Lite
Title:
America Could Use a Beer
Category:
Brand Voice
Award:
2021 Public Relations Merit Award
Points:
3.0
Client:
City of Chicago
Title:
Boards of Change
Category:
Brand Voice
Award:
2021 Public Relations Merit Award
Points:
3.0
Client:
Milk Processor Education Program (MilkPEP)
Title:
The Swim Heard ‘Round the World
Category:
Integrated PR Campaign
Award:
2021 Public Relations Merit Award
Points:
3.0
Client:
City of Chicago
Title:
Boards of Change
Category:
Promotional Items / Physical Products
Award:
2021 Print Merit Award
Points:
3.0
Client:
City of Chicago
Title:
Boards of Change
Category:
Sustainable Development Goals
Award:
2021 Sustainable Development Goals Pencil Merit Award
Points:
3.0
Client:
SC Johnson/Pledge
Title:
Trendiest Apartment
Category:
Social Channel / Single Platform
Award:
2021 Social Media Merit Award
Points:
3.0
Client:
SC Johnson/Pledge
Title:
Trendiest Apartment
Category:
Online Advertising / Native Ads
Award:
2021 Interactive & Online Merit Award
Points:
3.0
Client:
General Motors
Title:
No Way Norway
Category:
Television & VOD / Varying Length Series
Award:
2021 Film Merit Award
Points:
3.0
Client:
General Motors
Title:
EVERYBODY IN
Category:
Brand Transformation
Award:
2021 Integrated Merit Award
Points:
3.0
Client:
General Motors Certified Pre-Owned
Title:
Certified Story Time- Hidden Camera Hunt
Category:
Craft / Writing
Award:
2021 Interactive & Online Merit Award
Points:
3.0
Client:
Allegheny Health Network
Title:
The Vitals: True Nurse Stories
Category:
Brand Partnerships
Award:
2021 Public Relations Merit Award
Points:
3.0
Client:
Comedy Central
Title:
South Park at Denver Broncos
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Out of Home Merit Award
Points:
3.0
Client:
General Mills/Chex Mix
Title:
Chex Quest Comic Book
Category:
Craft / Illustration
Award:
2021 Print Merit Award
Points:
3.0
Client:
Arby's
Title:
$5 Missing Menu Meal TikTok
Category:
Innovation & Transformation / Innovation in Social Media
Award:
2021 Social Media Merit Award
Points:
3.0
Client:
Wendy's
Title:
Super Wendy's World
Category:
Experiential / Virtual Events - Livestream
Award:
2021 Branded Entertainment Merit Award
Points:
3.0
Client:
Urban League
Title:
Urban League of Greater KC's 100th Anniversary
Category:
Branding / Identity System
Award:
2021 Design Merit Award
Points:
3.0
Client:
Dell Technologies
Title:
The Unseen Ballet
Category:
Immersive Spaces
Award:
2021 Experiential & Immersive Merit Award
Points:
3.0
Client:
Dell Technologies
Title:
The Unseen Ballet
Category:
Experiential / Immersive / Events
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.0
Client:
Wendy's
Title:
Pretzel Collar
Category:
Craft / Use of Visuals
Award:
2021 Social Media Merit Award
Points:
3.0
Client:
Proctor & Gamble
Title:
When We Come Together
Category:
Innovation & Transformation / Innovation in Interactive
Award:
2021 Interactive & Online Merit Award
Points:
3.0
Client:
Kraft Heinz Country Time Lemonade
Title:
Littlest Bailout
Category:
Integrated Campaign
Award:
2021 Direct Marketing Merit Award
Points:
3.0
Client:
Brown-Forman, Old Forester
Title:
Kentucky Turtle Derby
Category:
Experiential / Virtual Events - Livestream
Award:
2021 Branded Entertainment Merit Award
Points:
3.0
Client:
Chicago Public Library
Title:
Live from the Library
Category:
Experiential / Virtual Events - Pre-Recorded
Award:
2021 Branded Entertainment Merit Award
Points:
3.0
Client:
Coors Light
Title:
Big Game Dream
Category:
Innovation & Transformation / Innovation in Branded Entertainment
Award:
2021 Branded Entertainment Merit Award
Points:
3.0
Client:
Michelob ULTRA
Title:
Contract for Change
Category:
Single Country or Region / Consumer / Brand
Award:
2021 Creative Effectiveness Merit Award
Points:
3.0
Client:
SC Johnson/Pledge
Title:
Trendiest Apartment
Category:
Data Visualization
Award:
2021 Creative Use of Data Merit Award
Points:
3.0
Client:
Coors Light
Title:
Clone Machine
Category:
UX / UI / User Experience / CX / DX
Award:
2021 Digital Craft Merit Award
Points:
3.0
Client:
City of Chicago
Title:
The City that Works By Design
Category:
Branding / Identity System
Award:
2021 Design Merit Award
Points:
3.0
Client:
SC Johnson/Pledge
Title:
Trendiest Apartment
Category:
Data Visualization / Static or Dynamic
Award:
2021 Design Merit Award
Points:
3.0
Client:
Miller Lite
Title:
Farewell, Work Holiday Parties
Category:
Out of Home / Brand Installations
Award:
2021 Design Merit Award
Points:
3.0
Client:
Michelob ULTRA
Title:
Contract for Change
Category:
Physical Items
Award:
2021 Direct Marketing Merit Award
Points:
3.0
Client:
Miller Lite
Title:
Farewell, Work Holiday Parties
Category:
Experiential / Brand Installations
Award:
2021 Direct Marketing Merit Award
Points:
3.0
Client:
Coors Light
Title:
Clone Machine
Category:
Digital & Online / Websites & Mobile
Award:
2021 Direct Marketing Merit Award
Points:
3.0
Client:
City of Chicago
Title:
Boards of Change
Category:
Non-traditional & Guerrilla Marketing
Award:
2021 Direct Marketing Merit Award
Points:
3.0
Client:
Miller Lite
Title:
Cantenna
Category:
Long Form Video / Single
Award:
2021 Branded Entertainment Merit Award
Points:
3.0
Client:
Miller Lite
Title:
Calorie Burning URL
Category:
Craft / Writing
Award:
2021 Direct Marketing Merit Award
Points:
3.0
Client:
Coors Light
Title:
Big Game Dream
Category:
Innovation & Transformation / Innovation in Experiential
Award:
2021 Experiential & Immersive Merit Award
Points:
3.0
Client:
Coors Light
Title:
Clone Machine
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Experiential & Immersive Merit Award
Points:
3.0
Client:
Kraft Heinz Country Time Lemonade
Title:
Littlest Bailout
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Experiential & Immersive Merit Award
Points:
3.0
Client:
Miller Lite
Title:
Cantenna
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.0
Client:
The Wieners Circle
Title:
"We're Here For You" Film
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Merit Award
Points:
3.0
