The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.
A brand partnership campaign between Verizon and Spotify, centered on a fictional customer service rep named Alan whose idle work hours — a nod to Verizon's reliable network — land him a side gig as Spotify's AI DJ. By lending his voice to train Spotify's AI model, Alan seamlessly weaves Verizon brand messaging into curated playlists, blending humor, product storytelling, and cultural relevance into a campaign that's both entertaining and strategically sharp.