The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Agency
Client
Title
Category
Annual ID
9/11 Poster
Agency: Griffith Phillips Creative / Dallas
Client: Salvation Army of Texas Category: Package Design / Product Packaging: Campaign
See the city
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: Arkitektur Museet Category: Package Design / Product Packaging: Campaign
The eye
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: Arkitektur Museet Category: Package Design / Product Packaging: Campaign
Bjorn Dahlstrom
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: Rohsska Museet Category: Package Design / Product Packaging: Campaign
Watercloset workshop: sit beautiful!
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: Rohsska Museet Category: Package Design / Product Packaging: Campaign
TV/Flowerpot/Fishtank
Agency: Kinetic Interactive / Singapore
Client: Residents' Committee Category: Package Design / Product Packaging: Campaign
Camo
Agency: Kinetic Interactive / Singapore
Client: Singapore Cancer Society Category: Package Design / Product Packaging: Campaign
Shirt/Blouse/Sweater
Agency: Kinetic Interactive / Singapore
Client: Singapore Petroleum Limited Category: Package Design / Product Packaging: Campaign
what's the story behind old glory
Agency: McWhorter Design / Decatur
Client: McWhorter Design Category: Package Design / Product Packaging: Campaign
Goethe, Holbein, Passavant
Agency: Ogilvy & Mather / Frankfurt
Client: Frankfurter Museum Category: Package Design / Product Packaging: Campaign
AIGA Chicago Annual Meeting 2001 Poster
Agency: Pivot Design / Chicago
Client: AIGA Category: Package Design / Product Packaging: Campaign
Institute for Nanotechnology at Northwestern University Recruitment Poster
Agency: Pivot Design / Chicago
Client: Institute for Nanotechnology Category: Package Design / Product Packaging: Campaign
Black World History Museum Poster Campaign
Agency: Rodgers Townsend / St. Louis
Client: Black World History Museum Category: Package Design / Product Packaging: Campaign
Much Ado Poster
Agency: St. John & Partners / Jacksonville
Client: Much Ado About Books Category: Package Design / Product Packaging: Campaign
Anti-Corruption
Agency: TBWA / Shanghai
Client: Shenzen Social Protection Governor Category: Package Design / Product Packaging: Campaign
2002 year of
Agency: WBA HK Limited / Hong Kong
Client: WBA HK Limited Category: Package Design / Product Packaging: Campaign
McKnight Annual Report
Agency: Agency Eleven / Minneapolis
Client: McKnight Foundation, The Category: Brand and Corporate Identity Design / Annual Report
Gartner 2001 Annual Report
Agency: Cahan & Associates / San Francisco
Client: Gartner Category: Brand and Corporate Identity Design / Annual Report
2000 Annual Report
Agency: Cahan & Associates / San Francisco
Client: Silicon Valley National Bank Category: Brand and Corporate Identity Design / Annual Report
2000 Annual Report
Agency: Eleven / San Francisco
Client: Williams Sonoma Category: Brand and Corporate Identity Design / Annual Report
Annual Report 2000
Agency: Maksimovic & Partners / Saarbrucken
Client: Vereinigte Volksbanken VVBS Category: Brand and Corporate Identity Design / Annual Report
Capabilities Brochure
Agency: Agency Eleven / Minneapolis
Client: Gage Category: Brand and Corporate Identity / Booklet/Brochure
TruthZine
Agency: Arnold Worldwide/Crispin Porter & Bogusky / Boston
Client: American Legacy Foundation Category: Brand and Corporate Identity / Booklet/Brochure
Moments
Agency: Bates Brasil / São Paulo
Client: Coca-Cola Category: Brand and Corporate Identity / Booklet/Brochure
BBDO Asia Pacific
Agency: BBDO / Kuala Lumpur
Client: BBDO Malaysia Category: Brand and Corporate Identity / Booklet/Brochure
Voice Brochure
Agency: Cahan & Associates / San Francisco
Client: AIGA Category: Brand and Corporate Identity / Booklet/Brochure
Client Stories; Business Reviews
Agency: Cahan & Associates / San Francisco
Client: Stroock & Stroock & Lavan Category: Brand and Corporate Identity / Booklet/Brochure
Brochure/Book
Agency: Connelly Partners / Boston
Client: Druker A505 Category: Brand and Corporate Identity / Booklet/Brochure
Volume 9
Agency: Design: MW / New York
Client: Takashimaya New York Category: Brand and Corporate Identity / Booklet/Brochure
Faszination Clie
Agency: Euro RSCG Thomsen Roehle / Dusseldorf
Client: Sony Category: Brand and Corporate Identity / Booklet/Brochure
V408 Book
Agency: Fuse / St. Louis
Client: Eddie Robinson Foundation, The Category: Brand and Corporate Identity / Booklet/Brochure
Bjorn Dahlstrom catalogue
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: Rohsska Museet Category: Brand and Corporate Identity / Booklet/Brochure
Watercloset workship: sit beautiful!
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: Rohsska Museet Category: Brand and Corporate Identity / Booklet/Brochure
Leatherman Tools 2001 Product Catalog
Agency: Hornall Anderson Design Works / Seattle
Client: Leatherman Tool Group Category: Brand and Corporate Identity / Booklet/Brochure
Media Kit
Agency: Ogilvy & Mather/Brand Integration Group / New York
Client: Brill's Content Category: Brand and Corporate Identity / Booklet/Brochure
Heffernan Icons
Agency: Pentagram Design / San Francisco
Client: Terry Heffernan Category: Brand and Corporate Identity / Booklet/Brochure
Precision Brochure
Agency: Saatchi & Saatchi / Sydney
Client: Spicers Paper Category: Brand and Corporate Identity / Booklet/Brochure
Waggener Edstrom Book
Agency: Sandstrom Design / Portland
Client: Waggener Edstrom Category: Brand and Corporate Identity / Booklet/Brochure
Target Brand Mrktg. Book and DVD
Agency: Graphiculture / Minneapolis
Client: Target Corporation Category: Brand and Corporate Identity / Booklet/Brochure
John Varvatos
Agency: Toth Brand Imaging / Concord
Client: John Varvatos Category: Brand and Corporate Identity / Booklet/Brochure
How to Think
Agency: Turner Duckworth / San Francisco
Client: Virgin Atlantic Category: Brand and Corporate Identity / Booklet/Brochure
Sixty Weeks
Agency: VCU Adcenter / Richmond
Client: VCU Adcenter Category: Brand and Corporate Identity / Booklet/Brochure
B&R Trip Guide 2002
Agency: Viva Dolan / Toronto
Client: Butterfield & Robinson Category: Brand and Corporate Identity / Booklet/Brochure
In the Gutter
Agency: Viva Dolan / Toronto
Client: Curious Collection-Arjo Wiggins Category: Brand and Corporate Identity / Booklet/Brochure
Curious Swatchbooks-North America
Agency: Viva Dolan / Toronto
Client: Curious Collection-Arjo Wiggins Category: Brand and Corporate Identity / Booklet/Brochure
Do You See What I See?
Agency: VSA Partners / Chicago
Client: Fox River Paper Co. Category: Brand and Corporate Identity / Booklet/Brochure
Free Time 2002 Engagement Calendar
Agency: VSA Partners / Chicago
Client: Fox River Paper Co. Category: Brand and Corporate Identity / Booklet/Brochure
Nike Women's Apparel Book - Encyclopedia of Addictions
Agency: Wieden+Kennedy / Amsterdam
Client: Nike Europe Category: Brand and Corporate Identity / Booklet/Brochure
Nike Women's Apparel Book - No More Miss Nice Guy
Agency: Wieden+Kennedy / Amsterdam
Client: Nike Europe Category: Brand and Corporate Identity / Booklet/Brochure
Nike Women's Apparel Book - The Art of Contracts
Agency: Wieden+Kennedy / Amsterdam
Client: Nike Europe Category: Brand and Corporate Identity / Booklet/Brochure
Award:
2002 Design Merit Award
Agency:
Griffith Phillips Creative / Dallas
Client:
Salvation Army of Texas
Title:
9/11 Poster
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02121D
Award:
2002 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
Arkitektur Museet
Title:
See the city
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02122D
Award:
2002 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
Arkitektur Museet
Title:
The eye
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02123D
Award:
2002 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
Rohsska Museet
Title:
Bjorn Dahlstrom
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02124D
Award:
2002 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
Rohsska Museet
Title:
Watercloset workshop: sit beautiful!
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02125D
Award:
2002 Design Merit Award
Agency:
Kinetic Interactive / Singapore
Client:
Residents' Committee
Title:
TV/Flowerpot/Fishtank
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02126D
Award:
2002 Design Merit Award
Agency:
Kinetic Interactive / Singapore
Client:
Singapore Cancer Society
Title:
Camo
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02127D
Award:
2002 Design Merit Award
Agency:
Kinetic Interactive / Singapore
Client:
Singapore Petroleum Limited
Title:
Shirt/Blouse/Sweater
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02128D
Award:
2002 Design Merit Award
Agency:
McWhorter Design / Decatur
Client:
McWhorter Design
Title:
what's the story behind old glory
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02129D
Award:
2002 Design Merit Award
Agency:
Ogilvy & Mather / Frankfurt
Client:
Frankfurter Museum
Title:
Goethe, Holbein, Passavant
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02130D
Award:
2002 Design Merit Award
Agency:
Pivot Design / Chicago
Client:
AIGA
Title:
AIGA Chicago Annual Meeting 2001 Poster
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02131D
Award:
2002 Design Merit Award
Agency:
Pivot Design / Chicago
Client:
Institute for Nanotechnology
Title:
Institute for Nanotechnology at Northwestern University Recruitment Poster
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02132D
Award:
2002 Design Merit Award
Agency:
Rodgers Townsend / St. Louis
Client:
Black World History Museum
Title:
Black World History Museum Poster Campaign
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02133D
Award:
2002 Design Merit Award
Agency:
St. John & Partners / Jacksonville
Client:
Much Ado About Books
Title:
Much Ado Poster
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02134D
Award:
2002 Design Merit Award
Agency:
TBWA / Shanghai
Client:
Shenzen Social Protection Governor
Title:
Anti-Corruption
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02135D
Award:
2002 Design Merit Award
Agency:
WBA HK Limited / Hong Kong
Client:
WBA HK Limited
Title:
2002 year of
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02136D
Award:
2002 Design Merit Award
Agency:
Agency Eleven / Minneapolis
Client:
McKnight Foundation, The
Title:
McKnight Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02032D
Award:
2002 Design Merit Award
Agency:
Cahan & Associates / San Francisco
Client:
Gartner
Title:
Gartner 2001 Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02033D
Award:
2002 Design Merit Award
Agency:
Cahan & Associates / San Francisco
Client:
Silicon Valley National Bank
Title:
2000 Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02034D
Award:
2002 Design Merit Award
Agency:
Eleven / San Francisco
Client:
Williams Sonoma
Title:
2000 Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02035D
Award:
2002 Design Merit Award
Agency:
Maksimovic & Partners / Saarbrucken
Client:
Vereinigte Volksbanken VVBS
Title:
Annual Report 2000
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02036D
Award:
2002 Design Merit Award
Agency:
Agency Eleven / Minneapolis
Client:
Gage
Title:
Capabilities Brochure
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02037D
Award:
2002 Design Merit Award
Agency:
Arnold Worldwide/Crispin Porter & Bogusky / Boston
Client:
American Legacy Foundation
Title:
TruthZine
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02038D
Award:
2002 Design Merit Award
Agency:
Bates Brasil / São Paulo
Client:
Coca-Cola
Title:
Moments
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02039D
Award:
2002 Design Merit Award
Agency:
BBDO / Kuala Lumpur
Client:
BBDO Malaysia
Title:
BBDO Asia Pacific
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02040D
Award:
2002 Design Merit Award
Agency:
Cahan & Associates / San Francisco
Client:
AIGA
Title:
Voice Brochure
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02041D
Award:
2002 Design Merit Award
Agency:
Cahan & Associates / San Francisco
Client:
Stroock & Stroock & Lavan
Title:
Client Stories; Business Reviews
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02042D
Award:
2002 Design Merit Award
Agency:
Connelly Partners / Boston
Client:
Druker A505
Title:
Brochure/Book
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02043D
Award:
2002 Design Merit Award
Agency:
Design: MW / New York
Client:
Takashimaya New York
Title:
Volume 9
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02044D
Award:
2002 Design Merit Award
Agency:
Euro RSCG Thomsen Roehle / Dusseldorf
Client:
Sony
Title:
Faszination Clie
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02045D
Award:
2002 Design Merit Award
Agency:
Fuse / St. Louis
Client:
Eddie Robinson Foundation, The
Title:
V408 Book
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02046D
Award:
2002 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
Rohsska Museet
Title:
Bjorn Dahlstrom catalogue
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02047D
Award:
2002 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
Rohsska Museet
Title:
Watercloset workship: sit beautiful!
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02048D
Award:
2002 Design Merit Award
Agency:
Hornall Anderson Design Works / Seattle
Client:
Leatherman Tool Group
Title:
Leatherman Tools 2001 Product Catalog
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02049D
Award:
2002 Design Merit Award
Agency:
Ogilvy & Mather/Brand Integration Group / New York
Client:
Brill's Content
Title:
Media Kit
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02050D
Award:
2002 Design Merit Award
Agency:
Pentagram Design / San Francisco
Client:
Terry Heffernan
Title:
Heffernan Icons
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02051D
Award:
2002 Design Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Spicers Paper
Title:
Precision Brochure
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02052D
Award:
2002 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Waggener Edstrom
Title:
Waggener Edstrom Book
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02053D
Award:
2002 Design Merit Award
Agency:
Graphiculture / Minneapolis
Client:
Target Corporation
Title:
Target Brand Mrktg. Book and DVD
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02054D
Award:
2002 Design Merit Award
Agency:
Toth Brand Imaging / Concord
Client:
John Varvatos
Title:
John Varvatos
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02055D
Award:
2002 Design Merit Award
Agency:
Turner Duckworth / San Francisco
Client:
Virgin Atlantic
Title:
How to Think
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02056D
Award:
2002 Design Merit Award
Agency:
VCU Adcenter / Richmond
Client:
VCU Adcenter
Title:
Sixty Weeks
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02057D
Award:
2002 Design Merit Award
Agency:
Viva Dolan / Toronto
Client:
Butterfield & Robinson
Title:
B&R Trip Guide 2002
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02058D
Award:
2002 Design Merit Award
Agency:
Viva Dolan / Toronto
Client:
Curious Collection-Arjo Wiggins
Title:
In the Gutter
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02059D
Award:
2002 Design Merit Award
Agency:
Viva Dolan / Toronto
Client:
Curious Collection-Arjo Wiggins
Title:
Curious Swatchbooks-North America
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02060D
Award:
2002 Design Merit Award
Agency:
VSA Partners / Chicago
Client:
Fox River Paper Co.
Title:
Do You See What I See?
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02061D
Award:
2002 Design Merit Award
Agency:
VSA Partners / Chicago
Client:
Fox River Paper Co.
Title:
Free Time 2002 Engagement Calendar
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02062D
Award:
2002 Design Merit Award
Agency:
Wieden+Kennedy / Amsterdam
Client:
Nike Europe
Title:
Nike Women's Apparel Book - Encyclopedia of Addictions
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02063D
Award:
2002 Design Merit Award
Agency:
Wieden+Kennedy / Amsterdam
Client:
Nike Europe
Title:
Nike Women's Apparel Book - No More Miss Nice Guy
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02064D
Award:
2002 Design Merit Award
Agency:
Wieden+Kennedy / Amsterdam
Client:
Nike Europe
Title:
Nike Women's Apparel Book - The Art of Contracts
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02065D