The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Awards Archive
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- Agency Rankings
- Independent Agency
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Award
Agency
Client
Title
Category
Annual ID
Pumps: Tired of Reading
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Route
Agency: Del Campo Nazca Saatchi & Saatchi / Martinez
Client: Ariel - Procter & Gamble Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Underground
Agency: JWT Shanghai / Shang Hai
Client: Green Peace Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Prefontaine Museum Bus
Agency: Kinetic Singapore / singapore
Client: Nike Singapore Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Sundial
Agency: Leo Burnett / Chicago
Client: McDonald's Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Marina Tower
Agency: Leo Burnett / Chicago
Client: Allstate Insurance Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Towels
Agency: Lowe Mena / Dubai
Client: Unilever - AXE Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Kurt Wenner Mural
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/XBOX 360 Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Power to the People
Agency: Net#Work BBDO / Johannesburg
Client: Nedbank Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Black Cloud
Agency: Ogilvy & Mather / Beijing
Client: WWF Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Pore
Agency: OGILVY & MATHER PHILIPPINES / Makati City
Client: Unilever Philippines Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Pago Post it notes
Agency: TBWA\Whybin / Auckland
Client: ASB Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Giraffe Banner
Agency: BBDO West / San Francisco
Client: San Francisco Zoo Category: Public Service/Political Print / Outdoor and Posters - Single
Fallen Man
Agency: Downtown Partners / Toronto
Client: Canadian Red Cross Category: Public Service/Political Print / Outdoor and Posters - Single
World Health Organization ¨CChange Conception
Agency: JWT / BeiJing
Client: World Health Organization Category: Public Service/Political Print / Outdoor and Posters - Single
Veins
Agency: JWT Singapore / Singapore
Client: Red Cross Category: Public Service/Political Print / Outdoor and Posters - Single
Amnesty International "Torture meets Modern Art"
Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client: Amnesty International Germany / Section Mannheim Category: Public Service/Political Print / Outdoor and Posters - Single
Leopard
Agency: Ogilvy & Mather / Mumbai
Client: WWF Category: Public Service/Political Print / Outdoor and Posters - Single
Chickens
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: Touch Community Service Category: Public Service/Political Print / Outdoor and Posters - Single
Nuns
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: Touch Community Service Category: Public Service/Political Print / Outdoor and Posters - Single
"How To Remove"
Agency: Saatchi & Saatchi / Petaling Jaya
Client: ACP Magazine Category: Public Service/Political Print / Outdoor and Posters - Single
Wall
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Amnesty International Category: Public Service/Political Print / Outdoor and Posters - Single
Chart
Agency: Team One / El Segundo
Client: LA Animal Services Category: Public Service/Political Print / Outdoor and Posters - Single
The Smoking Billboard
Agency: venividi / Forst an der Weinstraße
Client: Volunteer Fire Department Frankfurt-Roedelheim Category: Public Service/Political Print / Outdoor and Posters - Single
