The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Filter
Award
Agency
Client
Title
Category
Annual ID
DHL Track & Trace "Picture Puzzle" Campaign
Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client: DHL Category: Collateral Design / P.O.P. and In-Store - Campaign
Anorexia Mailing "Slim, slimmer, dead"
Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client: www.magersucht.de (Anorexia) Category: Direct Mail / Single
100 Pages of Fear
Agency: DDB Germany / Berlin
Client: DDB Group Germany GmbH Category: Brand and Corporate Identity Design / Booklet/Brochure
Day of German Design
Agency: Ligalux GmbH / Hamburg
Client: Ligalux GmbH Category: Environmental Design / Campaign
Paper Brick Wall
Agency: Publicis Malaysia / Petaling Jaya
Client: Hewlett Packard (Malaysia) Category: Environmental Design / Single
Paper Mural
Agency: Publicis Malaysia / Petaling Jaya
Client: Hewlett Packard (Malaysia) Category: Environmental Design / Single
Parabol AM
Agency: section.d design.communication gmbh / Wien
Client: Parabol AM Category: Publication Design / Magazine Design
The Dew of Longevity
Agency: Dentsu Inc. Tokyo / Tokyo
Client: Tropical Plant Resources Research Institute Category: Package Design / Campaign
5,0 Original
Agency: feldmann+schultchen design studios GmbH / Hamburg
Client: Carlsberg Group Germany Category: Package Design / Campaign
Apple Camp
Agency: Apple Computer / Cupertino
Client: Apple Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Dali Llibres
Agency: Bis Dixit / Barcelona
Client: Fundació Gala Salvador Dalí Category: Publication Design / Book Design
Senior Library 2005
Agency: School of Visual Arts / New York
Client: School of Visual Arts Category: Publication Design / Book Design
MTV Canada Station ID's
Agency: Head Gear Animation / Toronto
Client: MTV Canada Category: Broadcast Design / Campaign
Udder
Agency: Y&R Singapore / Singapore
Client: Malaysia Dairy Industries Category: Collateral Design / Posters - Single
Non plus ultra - Wall Calendar 2006
Agency: Strichpunkt GmbH / Stuttgart
Client: Papierfabrik Scheufelen GmbH+Co. KG Category: Brand and Corporate Identity Design / Corporate Identity - Single
Tokyo Gateaux
Agency: Cindy Wang / Kaohsiung
Client: Tokyo Gateaux Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
AIDS Heart
Agency: Contract Advertising (India) Private Limited / New Delhi
Client: Affection AIDS Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
10 Years
Agency: disturbance / Durban
Client: disturbance Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Comma
Agency: HGV / London
Client: Colette Dorward Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Flocafé
Agency: HGV / London
Client: Fortune Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
myNOGGIN logo
Agency: MTV Networks / New York
Client: Nickelodeon Preschool Brand Communications Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
TAXI 2 Logo
Agency: TAXI 2 / Toronto
Client: TAXI 2 Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Ahn Trio Lamp Logo
Agency: Woodbine / Winston-Salem
Client: Ahn Trio Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Action Figure - Deer/Bulbs/Face/Birds
Agency: Barkley / Kansas City
Client: Action Figure Category: Collateral Design / Posters - Campaign
Jeep City Campaign
Agency: BBDO / New York
Client: Jeep Category: Collateral Design / Posters - Campaign
UB The Judge
Agency: Carmichael Lynch Thorburn / Minneapolis
Client: Appleton Coated Category: Collateral Design / Posters - Campaign
Henna
Agency: Grey Worldwide India Pvt. Ltd. / Mumbai
Client: Travel Corporation India Pvt. Ltd. Category: Collateral Design / Posters - Campaign
Sale / Offer / Bazaar
Agency: Kinetic Singapore / singapore
Client: Lorgan's The Retro Store Category: Collateral Design / Posters - Campaign
Little Family Tree
Agency: Nippon Design Center / Tokyo
Client: LFT label Category: Collateral Design / Posters - Campaign
flowt
Agency: Nippon Design Center / Tokyo
Client: flowt Category: Collateral Design / Posters - Campaign
Tokyo-yoga.com
Agency: OgilvyOne Japan K.K. / Tokyo
Client: Tokyo-yoga.com Category: Collateral Design / Posters - Campaign
Subscribe to Common Sense
Agency: Rediffusion DYR / Mumbai
Client: Center for Science and Environment Category: Collateral Design / Posters - Campaign
Imagination
Agency: Rediffusion DYR / Mumbai
Client: Varuna D Jani Category: Collateral Design / Posters - Campaign
Spunk's PO3 Entries
Agency: Spunk Design Machine / Minneapolis
Client: Spunk Design Machine Category: Collateral Design / Posters - Campaign
PlayStation 3 Interactive Street Posters
Agency: Tequila\ / Los Angeles
Client: Sony PlayStation Category: Collateral Design / Posters - Campaign
Levi's® Find your Fit
Agency: King James RSVP / Cape Town
Client: Levi Strauss South Africa Category: Collateral Design / P.O.P. and In-Store - Campaign
Back To College Visual Identity System/In-Store 2006
Agency: Office, Jason Schulte Design / San Francisco
Client: Target Category: Collateral Design / P.O.P. and In-Store - Campaign
Gallery Masks
Agency: Strategy Design & Advertising / Christchurch
Client: Christchurch Art Gallery Category: Collateral Design / P.O.P. and In-Store - Campaign
Walk of Un-fame
Agency: BBDO Berlin GmbH / Berlin
Client: motz und Consorten randstaendig abwegig unbedacht e. V. Category: Public Service/Non-Profit/Educational / Collateral - Campaign
Outreach International Shovels
Agency: Rodgers Townsend / St. Louis
Client: Outreach International Category: Public Service/Non-Profit/Educational / Collateral - Campaign
Capital E Pressbook Fall 2006
Agency: Bartle Bogle Hegarty / New York
Client: Levi's Category: Direct Mail / Single
Capital E Pressbook Spring 2007
Agency: Bartle Bogle Hegarty / New York
Client: Levi's Category: Direct Mail / Single
LVC Pressbook Spring 2007
Agency: Bartle Bogle Hegarty / New York
Client: Levi's Category: Direct Mail / Single
Award:
2007 Design Bronze Pencil
Agency:
Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client:
DHL
Title:
DHL Track & Trace "Picture Puzzle" Campaign
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
07036D
Award:
2007 Design Bronze Pencil
Agency:
Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client:
www.magersucht.de (Anorexia)
Title:
Anorexia Mailing "Slim, slimmer, dead"
Category:
Direct Mail / Single
Annual ID:
07061D
Award:
2007 Design Bronze Pencil
Agency:
DDB Germany / Berlin
Client:
DDB Group Germany GmbH
Title:
100 Pages of Fear
Category:
Brand and Corporate Identity Design / Booklet/Brochure
Annual ID:
07003D
Award:
2007 Design Bronze Pencil
Agency:
Ligalux GmbH / Hamburg
Client:
Ligalux GmbH
Title:
Day of German Design
Category:
Environmental Design / Campaign
Annual ID:
07050D
Award:
2007 Design Bronze Pencil
Agency:
BBDO / New York
Client:
BBC World
Title:
Corners: Soldier
Category:
Environmental Design / Single
Annual ID:
07044D
Award:
2007 Design Bronze Pencil
Agency:
BBDO / New York
Client:
BBC World
Title:
Corners: Border
Category:
Environmental Design / Single
Annual ID:
07045D
Award:
2007 Design Bronze Pencil
Agency:
Publicis Malaysia / Petaling Jaya
Client:
Hewlett Packard (Malaysia)
Title:
Paper Brick Wall
Category:
Environmental Design / Single
Annual ID:
07046D
Award:
2007 Design Bronze Pencil
Agency:
Publicis Malaysia / Petaling Jaya
Client:
Hewlett Packard (Malaysia)
Title:
Paper Mural
Category:
Environmental Design / Single
Annual ID:
07047D
Award:
2007 Design Bronze Pencil
Agency:
section.d design.communication gmbh / Wien
Client:
Parabol AM
Title:
Parabol AM
Category:
Publication Design / Magazine Design
Annual ID:
07059D
Award:
2007 Design Bronze Pencil
Agency:
PSYOP / New York City
Client:
MHD
Title:
Crow
Category:
Broadcast Design / Single
Annual ID:
07065D
Award:
2007 Design Bronze Pencil
Agency:
Dentsu Inc. Tokyo / Tokyo
Client:
Tropical Plant Resources Research Institute
Title:
The Dew of Longevity
Category:
Package Design / Campaign
Annual ID:
07020D
Award:
2007 Design Bronze Pencil
Agency:
feldmann+schultchen design studios GmbH / Hamburg
Client:
Carlsberg Group Germany
Title:
5,0 Original
Category:
Package Design / Campaign
Annual ID:
07021D
Award:
2007 Design Bronze Pencil
Agency:
Riot / Cape Town
Client:
@home
Title:
@home Shopping Bags
Category:
Package Design / Campaign
Annual ID:
07022D
Award:
2007 Design Bronze Pencil
Agency:
Apple Computer / Cupertino
Client:
Apple
Title:
Apple Camp
Category:
Brand and Corporate Identity Design / Corporate Identity - Campaign
Annual ID:
07011D
Award:
2007 Design Bronze Pencil
Agency:
Bis Dixit / Barcelona
Client:
Fundació Gala Salvador Dalí
Title:
Dali Llibres
Category:
Publication Design / Book Design
Annual ID:
07054D
Award:
2007 Design Bronze Pencil
Agency:
School of Visual Arts / New York
Client:
School of Visual Arts
Title:
Senior Library 2005
Category:
Publication Design / Book Design
Annual ID:
07055D
Award:
2007 Design Bronze Pencil
Agency:
Head Gear Animation / Toronto
Client:
MTV Canada
Title:
MTV Canada Station ID's
Category:
Broadcast Design / Campaign
Annual ID:
07068D
Award:
2007 Design Bronze Pencil
Agency:
Y&R Singapore / Singapore
Client:
Malaysia Dairy Industries
Title:
Udder
Category:
Collateral Design / Posters - Single
Annual ID:
07026D
Award:
2007 Design Bronze Pencil
Agency:
Strichpunkt GmbH / Stuttgart
Client:
Papierfabrik Scheufelen GmbH+Co. KG
Title:
Non plus ultra - Wall Calendar 2006
Category:
Brand and Corporate Identity Design / Corporate Identity - Single
Annual ID:
07007D
Award:
2007 Design Bronze Pencil
Agency:
Apple Computer / Cupertino
Client:
Apple
Title:
iPod shuffle
Category:
Package Design / Single
Annual ID:
07016D
Award:
2007 Design Bronze Pencil
Agency:
Apple Computer / Cupertino
Client:
Apple
Title:
Mac Pro
Category:
Package Design / Single
Annual ID:
07017D
Award:
2007 Design Merit Award
Agency:
Cindy Wang / Kaohsiung
Client:
Tokyo Gateaux
Title:
Tokyo Gateaux
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Annual ID:
07107D
Award:
2007 Design Merit Award
Agency:
Contract Advertising (India) Private Limited / New Delhi
Client:
Affection AIDS
Title:
AIDS Heart
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Annual ID:
07108D
Award:
2007 Design Merit Award
Agency:
disturbance / Durban
Client:
disturbance
Title:
10 Years
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Annual ID:
07109D
Award:
2007 Design Merit Award
Agency:
HGV / London
Client:
Colette Dorward
Title:
Comma
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Annual ID:
07110D
Award:
2007 Design Merit Award
Agency:
HGV / London
Client:
Fortune
Title:
Flocafé
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Annual ID:
07111D
Award:
2007 Design Merit Award
Agency:
MTV Networks / New York
Client:
Nickelodeon Preschool Brand Communications
Title:
myNOGGIN logo
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Annual ID:
07112D
Award:
2007 Design Merit Award
Agency:
TAXI 2 / Toronto
Client:
TAXI 2
Title:
TAXI 2 Logo
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Annual ID:
07113D
Award:
2007 Design Merit Award
Agency:
Woodbine / Winston-Salem
Client:
Ahn Trio
Title:
Ahn Trio Lamp Logo
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Annual ID:
07114D
Award:
2007 Design Merit Award
Agency:
Barkley / Kansas City
Client:
Action Figure
Title:
Action Figure - Deer/Bulbs/Face/Birds
Category:
Collateral Design / Posters - Campaign
Annual ID:
07183D
Award:
2007 Design Merit Award
Agency:
BBDO / New York
Client:
Jeep
Title:
Jeep City Campaign
Category:
Collateral Design / Posters - Campaign
Annual ID:
07184D
Award:
2007 Design Merit Award
Agency:
Carmichael Lynch Thorburn / Minneapolis
Client:
Appleton Coated
Title:
UB The Judge
Category:
Collateral Design / Posters - Campaign
Annual ID:
07185D
Award:
2007 Design Merit Award
Agency:
Grey Worldwide India Pvt. Ltd. / Mumbai
Client:
Travel Corporation India Pvt. Ltd.
Title:
Henna
Category:
Collateral Design / Posters - Campaign
Annual ID:
07186D
Award:
2007 Design Merit Award
Agency:
Kinetic Singapore / singapore
Client:
Lorgan's The Retro Store
Title:
Sale / Offer / Bazaar
Category:
Collateral Design / Posters - Campaign
Annual ID:
07187D
Award:
2007 Design Merit Award
Agency:
Nippon Design Center / Tokyo
Client:
LFT label
Title:
Little Family Tree
Category:
Collateral Design / Posters - Campaign
Annual ID:
07188D
Award:
2007 Design Merit Award
Agency:
Nippon Design Center / Tokyo
Client:
flowt
Title:
flowt
Category:
Collateral Design / Posters - Campaign
Annual ID:
07189D
Award:
2007 Design Merit Award
Agency:
OgilvyOne Japan K.K. / Tokyo
Client:
Tokyo-yoga.com
Title:
Tokyo-yoga.com
Category:
Collateral Design / Posters - Campaign
Annual ID:
07190D
Award:
2007 Design Merit Award
Agency:
Rediffusion DYR / Mumbai
Client:
Center for Science and Environment
Title:
Subscribe to Common Sense
Category:
Collateral Design / Posters - Campaign
Annual ID:
07191D
Award:
2007 Design Merit Award
Agency:
Rediffusion DYR / Mumbai
Client:
Varuna D Jani
Title:
Imagination
Category:
Collateral Design / Posters - Campaign
Annual ID:
07192D
Award:
2007 Design Merit Award
Agency:
Spunk Design Machine / Minneapolis
Client:
Spunk Design Machine
Title:
Spunk's PO3 Entries
Category:
Collateral Design / Posters - Campaign
Annual ID:
07193D
Award:
2007 Design Merit Award
Agency:
Tequila\ / Los Angeles
Client:
Sony PlayStation
Title:
PlayStation 3 Interactive Street Posters
Category:
Collateral Design / Posters - Campaign
Annual ID:
07194D
Award:
2007 Design Merit Award
Agency:
King James RSVP / Cape Town
Client:
Levi Strauss South Africa
Title:
Levi's® Find your Fit
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
07203D
Award:
2007 Design Merit Award
Agency:
Office, Jason Schulte Design / San Francisco
Client:
Target
Title:
Back To College Visual Identity System/In-Store 2006
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
07204D
Award:
2007 Design Merit Award
Agency:
Strategy Design & Advertising / Christchurch
Client:
Christchurch Art Gallery
Title:
Gallery Masks
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
07205D
Award:
2007 Design Merit Award
Agency:
BBDO Berlin GmbH / Berlin
Client:
motz und Consorten randstaendig abwegig unbedacht e. V.
Title:
Walk of Un-fame
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
07340D
Award:
2007 Design Merit Award
Agency:
Rodgers Townsend / St. Louis
Client:
Outreach International
Title:
Outreach International Shovels
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
07341D
Award:
2007 Design Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Levi's
Title:
Capital E Pressbook Fall 2006
Category:
Direct Mail / Single
Annual ID:
07280D
Award:
2007 Design Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Levi's
Title:
Capital E Pressbook Spring 2007
Category:
Direct Mail / Single
Annual ID:
07281D
Award:
2007 Design Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Levi's
Title:
LVC Pressbook Spring 2007
Category:
Direct Mail / Single
Annual ID:
07282D
Award:
2007 Design Merit Award
Agency:
BBDO Malaysia / Kuala Lumpur
Client:
BMW Malaysia
Title:
Chase
Category:
Direct Mail / Single
Annual ID:
07283D