The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Recipe Receipt
Agency: Ogilvy Brasil / São Paulo
Client: Unilever Category: Collateral / P.O.P. and In-store - Single
Night Eyes
Agency: Y&R South Africa / Johannesburg
Client: Land Rover Category: Collateral / P.O.P. and In-store - Campaign
Mobile Medic
Agency: George Patterson Y&R / VML / Melbourne
Client: Defence Force Recruiting Category: Collateral / Posters - Campaign
#COKEHANDS
Agency: Ogilvy & Mather / Shanghai
Client: The Coca-Cola Company Category: Collateral / Posters - Single
Barbecue
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Skol Category: Collateral / Promotional Items - Single or Campaign
Award:
2013 Advertising Silver Pencil
Agency:
Ogilvy Brasil / São Paulo
Client:
Unilever
Title:
Recipe Receipt
Category:
Collateral / P.O.P. and In-store - Single
Annual ID:
13021A
Award:
2013 Advertising Silver Pencil
Agency:
Y&R South Africa / Johannesburg
Client:
Land Rover
Title:
Night Eyes
Category:
Collateral / P.O.P. and In-store - Campaign
Annual ID:
13022A
Award:
2013 Advertising Silver Pencil
Agency:
George Patterson Y&R / VML / Melbourne
Client:
Defence Force Recruiting
Title:
Mobile Medic
Category:
Collateral / Posters - Campaign
Annual ID:
13019A
Award:
2013 Advertising Silver Pencil
Agency:
Ogilvy & Mather / Shanghai
Client:
The Coca-Cola Company
Title:
#COKEHANDS
Category:
Collateral / Posters - Single
Annual ID:
13017A