The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Living Objects Agency: DDB / Paris + Studio 5 / Paris + Maul / Paris Client: Museum of the Great War Category: Craft / Writing
TagWords Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Craft / Writing
Endless Stories Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Craft / Writing
Sex and Drugs Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Baseball vs Opera Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Opera Deaths Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Bold Man Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Angels & Demons Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
The Curious Afterlife of a Tin Agency: Energy BBDO / Chicago Client: Mars Inc. Category: Craft / Writing
First Steps: Hemingway Craft Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Craft / Writing
First Steps: Lincoln Craft Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Craft / Writing
High Maintenance Agency: Huge / Brooklyn Client: Il Makiage Category: Craft / Writing
BK Bot Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Craft / Writing
Oat the Goat Agency: FCB New Zealand / Auckland + Assembly / Auckland Client: Ministry of Education NZ Category: Craft / Writing

2019 Experiential & Immersive Merit Award

DDB / Paris + Studio 5 / Paris + Maul / Paris

Museum of the Great War

Living Objects

Craft / Writing

OS_EX19062M

2019 Integrated Merit Award

Africa / Sao Paulo

AB Inbev/Budweiser

TagWords

Craft / Writing

OS_IG19026M

2019 Integrated Merit Award

AlmapBBDO / São Paulo

Getty Images

Endless Stories

Craft / Writing

OS_IG19027M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Sex and Drugs Craft

Craft / Writing

OS_PO19136M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Baseball vs Opera Craft

Craft / Writing

OS_PO19137M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Opera Deaths Craft

Craft / Writing

OS_PO19138M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Bold Man Craft

Craft / Writing

OS_PO19139M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Angels & Demons Craft

Craft / Writing

OS_PO19140M

2019 Print & Outdoor Merit Award

Energy BBDO / Chicago

Mars Inc.

The Curious Afterlife of a Tin

Craft / Writing

OS_PO19141M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

SC Johnson - Kiwi

First Steps: Hemingway Craft

Craft / Writing

OS_PO19142M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

SC Johnson - Kiwi

First Steps: Lincoln Craft

Craft / Writing

OS_PO19143M

2019 Social Media Merit Award

Huge / Brooklyn

Il Makiage

High Maintenance

Craft / Writing

OS_SM19075M

2019 Interactive & Online Merit Award

DAVID The Agency / Miami + Burger King / Miami

Burger King

BK Bot

Craft / Writing

OS_IN19075M

2019 Interactive & Online Merit Award

FCB New Zealand / Auckland + Assembly / Auckland

Ministry of Education NZ

Oat the Goat

Craft / Writing

OS_IN19076M

Follow Us