The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Glass Ceiling Breaker
Agency: BBH / New York + Chief + National Women's History Museum
Client: Chief and National Women's History Museum Category: Experiential / Brand Installations
The eye opening test
Agency: BETC / Paris + General Pop / Paris
Client: Droit de regard Category: Experiential / Brand Installations
Pedestal Project
Agency: BBDO / New York
Client: Color of Change Category: Experiential / Brand Installations
Farewell, Work Holiday Parties
Agency: DDB / Chicago + LIME Studios + Arcade + Arts & Sciences
Client: Miller Lite Category: Experiential / Brand Installations
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo Category: Experiential / Brand Installations
Award:
2021 Direct Marketing Bronze Pencil
Agency:
BBH / New York + Chief + National Women's History Museum
Client:
Chief and National Women's History Museum
Title:
Glass Ceiling Breaker
Category:
Experiential / Brand Installations
Annual ID:
OS_DM21_010B
Award:
2021 Direct Marketing Bronze Pencil
Agency:
BETC / Paris + General Pop / Paris
Client:
Droit de regard
Title:
The eye opening test
Category:
Experiential / Brand Installations
Annual ID:
OS_DM21_011B
Award:
2021 Direct Marketing Merit Award
Agency:
BBDO / New York
Client:
Color of Change
Title:
Pedestal Project
Category:
Experiential / Brand Installations
Annual ID:
OS_DM21_061M
Award:
2021 Direct Marketing Merit Award
Agency:
DDB / Chicago + LIME Studios + Arcade + Arts & Sciences
Client:
Miller Lite
Title:
Farewell, Work Holiday Parties
Category:
Experiential / Brand Installations
Annual ID:
OS_DM21_062M