CMO Pencil Contenders 2020
on Aug 12, 2020
This year’s CMO Pencil jury will gather on August 19 to discuss and choose from among these 18 highest-scoring entries in The One Show 2020 to identify the work that had the greatest impact on moving a brand forward.
The Contenders
Moldy Whopper
Agency: INGO / Stockholm + DAVID / Miami + Publicis / Bucharest + Burger King / Miami
Client: Burger King
Stevenage Challenge
Agency: DAVID / Miami + DAVID / Madrid + Burger King / Miami
Client: Burger King
Lessons in Herstory
Agency: Goodby Silverstein & Partners / San Francisco + GS&P Social / San Francisco + Elevel / San Francisco + GS&P Labs / San Francisco
Client: Daughters of the Evolution
Grave of Thrones
Agency: DDB / Sydney + Revolver/Will O'Rourke / Sydney + Mango Communications / Sydney
Client: Foxtel
Most Dangerous Street
Agency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / Chicago
Client: Illinois Council Against Handgun Violence
For Seasons - composed by climate data
Agency: Jung von Matt AG / Hamburg + NDR Elbphilharmonie Orchester / Hamburg + Markenfilm CROSSING / Hamburg + Markenfilm SPACE / Hamburg
Client: NDR Elbphilharmonie Orchester
Air Max Graffiti Stores
Agency: AKQA / São Paulo + Zohar Cinema / S„o Paulo + Hefty / S„o Paulo
Client: Nike
Parkscapes
Agency: BBDO Toronto / Toronto + Flare BBDO / Toronto
Client: Regent Park School of Music
The Tampon Book: a book against tax discrimination
Agency: Scholz & Friends / Berlin
Client: The Female Company
