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Category
Video / Online Video
Annual ID
ADC_INT20_046G
About the Work
2019. The day of the fall of the Berlin Wall marks the 30th anniversary. Although several decades have passed: Walls of all kinds threaten our society. Walls between states, religions, and even opinions. This is why our thinking and freedom worldwide is endangered. „Die Kulturellen Erben e.V.“ are a Berlin institution whose mission is to promote multicultural exchange. On the occasion of the 30th anniversary of the fall of the Berlin wall, they sent a message to the leaders of the world, answering the following question: “What would the Berlin Wall say today?” A font was developed from original graffiti letters from the Berlin Wall, which made it possible for the wall to have its say 30 years after it fell. The result: an urgent appeal for freedom. For a world without walls – not even in your mind. The campaign includes a film, an online tool, its own Instagram channel, a Twitter account, posters and its own font for download.
2020 Awards
Total Points: 25
Gold Cube
Credits
Agency
HEIMAT / Berlin
Digital Agency
Visualtech GmbH / Berlin
PR / Marketing Agency
achtung! GmbH / Hamburg
Music / Sound Production Company
Mokoh Music GmbH / Berlin
Loft / Berlin
Art Director
Ursel Barwinski
Marco Russo
Adriana Liotta
Chief Creative Officer
Matthias Storath
Guido Heffels
Creative Director
Felix Steiner
Nicolas Blättry
Tom Hauser
Director of Photography
Danika Baker Sohn
Lea Vukovics
Editor
Ilkan Atesöz
Sound Designer
Stephan Moritz
Account Team
Nina Waiser
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