The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Category
Newspaper / Full Page or Spread - Single
Annual ID
10103A
About the Work
After years of finishing in second place behind Raphael Nadal in the French Open, Roger Federer finally won his 14th major Championship and his first on the clay courts of Roland Garros. To celebrate this monumental accomplishment, Nike ran a single page ad in USA Today on the day after the win. It?s a simple and quick representation of Roger?s record setting career. For non-tennis fans, the different colored courts represent the actual color of each major championship?s playing surface:
Green- Wimbeldon
Light Blue - Australian Open
Dark Blue - The U.S. Open
Clay - French Open
Green- Wimbeldon
Light Blue - Australian Open
Dark Blue - The U.S. Open
Clay - French Open
2010 Awards
Total Points: 5
Merit
Credits
Art Director
Mike Warzin
Creative Director
Tyler Whisnand
Designer
Angie Maurer
Writer
Tyler Whisnand
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