The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Advertising

Powerful Stuff

Agency RKCR/Y&R / London

Client Virgin Media

Category

Cinema Advertising / Campaign

Annual ID

10430T

2010 Awards

Total Points: 5

Merit

Credits

Agency

Rkcr/y&r

Production Company

Rogue Films
Rattling Stick

Art Director

Paul Angus

Producer

Kate Hitchings
Sally Humphries

Creative Director

Mark Roalfe
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