The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Interactive

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Agency The White Agency / Sydney

Client Commonwealth Bank of Australia

Category

Interactive Advertising / Augmented Reality

Annual ID

11177N

2011 Awards

Total Points: 5

Merit

Credits

Production Company

Vivant

Art Director

Mike Barry

Writer

Luke Sandral

Agency Producer

Kathleen Hyland

Designer

Greg Miller

Creative Director

Darwin Tomlinson
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