The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2014 One Show - Advertising


Agency DDB Tribal Group / Berlin

Client Volkswagen


Consumer Television / 60 Second - Single

Annual ID


2014 Awards

Total Points: 5




DDB Tribal Group GmbH / Berlin

Chief Creative Officer

Eric Schoeffler

Creative Director

Nils Haseborg
Tomas Tulinius

Executive Creative Director

Matthias Schmidt

Agency Producer

Manuel Wecker
Christine Kastens

Music / Sound

Katharina Jordan
Studio Funk Berlin
Youguys Music Gbr
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