The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Category
Consumer - Corporate Communications / Corporate Communications
Annual ID
PR16042M
About the Work
Each year Maurice Levy addresses his traditional new year wishes speech to all the 77.000 employees of the Group, to journalists, and to business people but not much is more borinring that a 2 minute speech video by a big holding company CEO. So we’ve decided to let them skip this long boring speech. Presenting : the skippable wishes. While internet users usually skip adertising to watch contents, Maurice Lévy offer this year to skip his austere whises to watch advertisings instead. But you never really skip Maurice Levy, from an ad to another, Maurice Lévy keeps on delivering his wishes.
2016 Awards
Total Points: 5
Merit
Credits
Agency
Marcel / Paris
Production Company
Prodigious / Paris
Art Director
Vincent Boursaud
Eulalia Bartolomeu
Chief Creative Officer
Anne de Maupeou (Creative Chairman)
Dimitri Guerassimov
Fabien Teichner
Director
Sylvain Fusée
Producer
Thierry Delesalle
Charlène Plozner (Production Officer)
Fanny Huguet (Post-Producer)
Matthieu Royer (Prodigious CGI)
Fanny Cuisinier (Business Affairs)
Programmer
Eric Beaufol (Front-End Developer)
Lucia Barroso (Front-End Developer)
Arnaud Doré (Back-End Developer)
Edgar Lacouture (Back-End Developer)
Social Media Manager
Paul Marty (Social Media Consultant)
Sound Designer
Fabien Cornec
Jean-Jacques Hubert
Writer
Damien Veillet
Remy Aboukrat
Technical Producer
Louis da Silva (CTO)
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