The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Radio & Audio

Cyber War of the World

Agency Nez&Pez / Charlotte

Client HuntSource

Category

Custom Content

Annual ID

OS_RA19036M

About the Work

HuntSource is a technology recruiting and solutions firm. A 9/11-style cyber attack has been in the headlines for years, yet experts say globally we’re unprepared. October is Cyber Security Awareness Month, so we wanted to sound the alarm around these threats. October 2018 was also the 80th anniversary of Orson Welles’s infamous War of the Worlds radio broadcast. To celebrate this and bring attention to this important topic, we created a modern day version of this historic stunt. Leveraging the medium most listened to by the business community—the podcast. By partnering with one of the most respected cyber security podcasts , the stage was set. In the spirit of the original War of the Worlds broadcast, the podcast was promoted as their first live podcast on social media. Featuring HuntSource Co-Founders as guests on the show. It started off as a normal episode, but then strange things started to happen.

2019 Awards

Total Points: 2

Merit

Credits

Agency

Nez&Pez / Charlotte

Client / Brand

HuntSource / Charlotte
Cylance / Irvine

Production Company

26inch Productions / Charlotte

Creative Director

Laurie Donato
Ruben Lopez

Editor

Jason Marlow

Executive Producer

Alyssa Bond

Sound Designer

Mike Lee

Creative Team

Matt Stephenson

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