The One Show
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Category
Events & Competitions
Annual ID
OS_EX19031M
About the Work
Child sex trafficking is a growing problem in our country that no one likes to talk about. In fact, in Georgia alone, up to 3,600 kids are sold for sex each year. With the Super Bowl coming to Atlanta in February, sex trafficking was set to spike, making public awareness more urgent than ever. So, at the start of Human Trafficking Awareness Month and just one month before the big game, a caravan of 72 school buses drove through midtown Atlanta, creating a mile-long message that was too big for the public to ignore. Each of the 72 buses represented 50 kids sold into sex trafficking in Georgia each year, for a total of 3,600 kids.
2019 Awards
Total Points: 2
Merit
Credits
Agency
BBDO Atlanta / Atlanta
BBDO / New York
PR / Marketing Agency
Porter Novelli / Atlanta
Production Company
Bark Bark / Atlanta
The Color Spot / Marietta
Music / Sound Production Company
Jamie Shepard Music / Atlanta
Post Production Company
Hero Post / Atlanta
Media Distribution Company
Outdoor Media Group / Atlanta
Art Director
Lauren Culbertson
Sara Lowe
Chief Creative Officer
David Lubars
Robin Fitzgerald
Creative Technologist
Brandon Jones
Executive Producer
Marc Calamia
Producer
Reid Howard
Stacey Coker
Writer
Emily Miller
Creative Team
John Fain
Rena Feldman
Becky Ocampos
Meredith Thornhill
Account Team
Tami Oliva
Shannon Collins
Lauren Herstik
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