At a time when we were all living in a world of misinformation during a pandemic and when having the right information was a matter of life and death, this work turned a television commercial into a lifeline of information. Leveraging New York Times credibility to make a powerful statement about the pursuit of truth, this film showed how independent journalism has the power to keep us safe from dangerous misinformation. Using a list of simple, factual statements based on Times reporting, the film calmly rebuffed misinformation surrounding the pandemic that ranged from common misconception to disinformation spread by the highest office in the country.

This was a film about facts—just the facts. The unique challenge was writing the story of the pandemic in America through the information provided by Times journalism. The writing formed the backbone of the film, systematically giving people the truth at the time they needed it most.