The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Advertising

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Agency HAKUHODO C&D / tokyo

Client WWF Japan


Public Service/Political Print / Outdoor and Posters - Campaign

Annual ID


2008 Awards

Total Points: 25

Gold Pencil


Art Director

Yoshiyuki Mikami


Nami Hoshino

Creative Director

Nami Hoshino
Yoshiyuki Mikami
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