The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Public Service/Political Television / Single
Annual ID
08321T
About the Work
Brief: To raise donations for Dorina Nowill Foundation for the blind, which needs donations to increase its productionof books in Braille. The books that are published are donated for other institutions that support the blind.
Solu√ß√£o: The movie ‚Äúdots‚Ä? shows that books in Braille are an important means of contact between the visually impaired and the world, an essential fuel for their imagination. That‚Äôs why it‚Äôs crucial to produce more and more these sort of books.
Solu√ß√£o: The movie ‚Äúdots‚Ä? shows that books in Braille are an important means of contact between the visually impaired and the world, an essential fuel for their imagination. That‚Äôs why it‚Äôs crucial to produce more and more these sort of books.
2008 Awards
Total Points: 5
Merit
Credits
Production Company
Vetor Zero
Art Director
daniel chagas martins
Group Creative Director
adriana cury
danilo janjacomo
Director
nando cohen
Writer
mario cintra
Agency Producer
paula moraes
Related Awards
