The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
Apple
Client
Title
Category
Award
Points
FIFA 23 x TED LASSO
Agency: EA SPORTS + Apple + EA SPORTS FIFA 23 Development Team
Client: EA Sports + Apple
Category: Games / Gaming
Points: 22.50
Escape From The Office
Agency: Apple / Cupertino + Smuggler / Los Angeles
Client: Apple
Category: Long Form Video / Single
Points: 21.00
Behind the Mac: Skywalker Sound
Agency: Apple / Cupertino
Client: Apple
Category: Long Form Video / Single
Points: 9.00
Shot on iPhone 14 Pro - Fursat
Agency: TBWA\Media Arts Lab / Singapore + Apple + OMD
Client: Apple
Category: Full Length Video / Single
Points: 9.00
Shot on iPhone 13 Pro - Those That Follow
Agency: TBWA\Media Arts Lab / Singapore + Apple / Thailand + OMD
Client: Apple
Category: Full Length Video / Single
Points: 3.00
Client:
EA Sports + Apple
Title:
FIFA 23 x TED LASSO
Category:
Games / Gaming
Award:
2023 Branded Entertainment Gold Pencil
Points:
22.50
Client:
Apple
Title:
Escape From The Office
Category:
Long Form Video / Single
Award:
2023 Branded Entertainment Silver Pencil
Points:
21.00
Client:
Apple
Title:
Behind the Mac: Skywalker Sound
Category:
Long Form Video / Single
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.00
Client:
Apple
Title:
Shot on iPhone 14 Pro - Fursat
Category:
Full Length Video / Single
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.00